The Public Relations Blog
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Want to be “happy, happy, happy” with how audiences relate to your brand? Learn these three PR strategies from one of America’s most popular reality TV families ever to hit the screen, Duck Dynasty:
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Topics: media relations, public relations, PR tips
The irony is hard to miss: Wal-Mart, in conjunction with TracFone Wireless, is involved in a class-action lawsuit regarding “Straight Talk” cellphones and data plans. Yet, no one’s talking.
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Topics: public relations, crisis communications
If you're asking yourself, "Why should I hire a public relations firm?" you're in good company. Every successful company's leaders have asked that question along the road to their success.
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Topics: public relations, FAQ
The verdict is in. George Zimmerman, 29, was found not guilty in the 2012 death of 17-year-old Trayvon Martin. But regardless of what jurors decided, the court of public opinion is now weighing in on both sides of the fence.
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Topics: public relations, reputation management, crisis communications, online reputation management
Topics: public relations
Effective Public Relations Strategies for the Declaration of Independence
This week, it’s fun to ask yourself a public relations question as you reflect on the events surrounding the birth of our country: What would John Hancock do today?
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Topics: digital PR, media relations, public relations
When you consider firing your boss, you should also consider whether or not you're firing your brand.
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Topics: public relations, reputation management, crisis communications
Sometimes an online reputation management problem can explode into a major crisis for a company.
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Topics: public relations, reputation management, crisis communications, online reputation management
"Any man who must say 'I am the king' is no true king at all." — Tyrion Lannister, Game of Thrones
If your first impulse upon reading a negative online review is to respond with questions about the reviewer's intelligence and family lineage, you're human. If you actually do it, you're playing with fire and your business is likely to get burned - possibly to the ground. Make it a habit and you'll need professional help to douse the flames and start rebuilding.
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Topics: public relations, reputation management, crisis communications, online reputation management
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