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The Public Relations Blog

What should I wear for my public speaking engagement?

When preparing for a speaking engagement, you may tend to focus only on deciding the topic or preparing the speech. While those are challenging elements of speaking engagements, too often there’s not enough attention on other parts of preparation, such as what to wear to a speaking engagement. The way you dress and present yourself gives the audience their first impression about you and your company and continues to solidify their belief in you. Here are eight tips to help you decide what to wear for your upcoming speaking engagements. 


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Topics: PR tips, public speaking

Dealing with stress in the public relations industry with Mark Mohammadpour

In this episode, Mark Mohammadpour, CEO of Chasing the Sun, joins host Jason Mudd to discuss why the PR profession is so stressful and how you can overcome some of that stress. 

 

Tune in to learn more!


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Topics: PR tips, earned media, On Top of PR

How to become notable and quotable with Shanita Akintonde, CEO of Shanita Speaks

In this episode, Shanita Akintonde, CEO of ShanitaSpeakes, joins host Jason Mudd to talk about how you can sell your company’s sizzle. She describes how to build anticipation and brand loyalty for your company as well as ways to make your company notable and quotable. She provides examples of large brands selling themselves successfully and explains how you can do it for your company too.

 

Tune in to learn more!


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Topics: PR tips, earned media, On Top of PR

2 key elements in a professional vodcast setup

How to determine the best lighting, backgrounds, and angles for a videocast recording

 

Vodcasts are podcasts that include a video recording. For example, many podcasts have a YouTube that displays video from each episode they record. To offer the best quality recording, you need to ensure that your setup and background are appropriate and professional.


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Topics: PR tips, online public relations

Remaining Relevant in the Era of Rise and Falls

Global unrest politically, economically, and socially put 2023 as a tumultuous time, especially in public relations. With top Super Bowl sponsors like Pepsi and social media giant TikTok surging past the noise, in 2023, it all comes down to adaptability. 


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Topics: PR tips, shared media, social media, 60-Second Impact

Public relations advice for The Grinch

Here are some tips for managing The Grinch's public relations.

 

  1. Build a strong brand identity
    The Grinch is a well-known and beloved character, and it's important to make sure the public understands and recognizes his brand. This can be achieved through consistent messaging and visuals, such as using the same font and colors across all Grinch materials.


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Topics: PR tips

Impostor Syndrome with Kris Kelso, CEO of The Kelso Group

In this episode, Kris Kelso, keynote speaker and CEO of The Kelso Group, joins host Jason Mudd to define what impostor syndrome is, what the opposite of impostor syndrome is, why impostor syndrome is common, how the Peter Principle relates to impostor syndrome, and how to combat impostor syndrome. 

 

Tune in to learn more!


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Topics: PR tips, On Top of PR

3 ideas event organizers look for in a keynote or industry main stage speaker

Budget, engagement, and diversity are crucial, according to the All American Entertainment 2022 Speaking Industry Benchmark Report.

 

Events and conferences have had some bumpy years with travel restrictions and capacity limits that have shut the industry down completely. As the months of shutdowns and extreme caution passed, waves of COVID-19 cases have resulted in uncertainty from individuals about traveling and gathering in large crowds.


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Topics: PR tips, public speaking

How to stay positive when working in PR

Positivity is an important element for success in the world of public relations.

 

Public relations is a very stressful job, whether you’re a PR practitioner or someone in a company that works with a PR firm or team. PR professionals and others working in the field face stressors such as:


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Topics: PR tips, crisis communications

Dust off old and unused ideas when designing PR plans

An idea that didn’t fit one campaign can be just right for another

 

When ideating for public relations, you and the people you’re doing PR with will develop plenty of ideas for a campaign. However, you won’t find a use for all of them. Throwing them into a folder or archive doesn’t mean it’s the end for those ideas, though.


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Topics: PR tips

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