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Webinars

Watch webinars to gain insight from marketing experts

See how to measure PR efforts correctly with this webinar.

Public relations measurement webinar:

The right way to measure PR

During this live webinar, we'll educate you on measurement, share our best practices for how to measure what matters, and show you how you can effectively measure PR and PR’s ROI at your company.

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HubSpot webinar:

How to get leads more effectively

In this webinar, HubSpot Account Executive Frank Antonucci gives a complete look at HubSpot Marketing, HubSpot CRM & HubSpot Sales. With HubSpot’s marketing, sales, and CRM software, you can focus on generating leads and revenue and forget about managing a stack of scattered tools.

HubSpot's centralized database results in less hassle, more control, and a marketing and sales strategy that actually works.

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Learn how to measure your PR work

Public relations measurement webinar:

Measuring what matters in your communication efforts

This webinar features Axia Public Relations’ earned media strategist, Katie Boyles, as she explains measuring and evaluating public relations. During this webinar, you’ll learn:

  • How to create a communications plan with numbers that matter
  • Use better measurement resources
  • Evaluate and report metrics after a campaign
  • Implement measurement for your company today
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Online review managing webinar:

How to improve your online reviews

This webinar features Axia Public Relations’ review management specialist, Becca McClure. Love them or hate them, online reviews are here to stay. Positive customer reviews may be the single most effective marketing you can do for your company. Learn how to improve your company's online reviews.

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Meet The Media Webinar:

Confessions of a CNN Producer

In this webinar, we'll discuss secrets about media selection from CNN producers' confessions. Learn why pitches fail and how to make sure producers see your pitch and answer the question, "What is CNN looking for?" Learn how to gain the advantage and be featured on CNN!

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Spokesperson Media Training Webinar:

Prepare for News Interviews

This webinar features Axia Public Relations’ CEO Jason Mudd as he explains spokesperson basics. During this webinar, you’ll learn the following:

  • How to master your story as a spokesperson with key messages and quotable language
  • What the media wants and how to align that with what you want – tips, tricks and what to avoid
  • How to communicate during a crisis
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The Expert Answers Your PR Questions Webinar:

Jason Mudd, CEO, Axia Public Relations

In this webinar, you'll learn about the following:

  • Media relations
  • Online reputation management
  • Social media
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Managing Reputation Webinar:

Use PR to manage your online reviews and online reputation

This webinar features Axia Public Relations’ CEO Jason Mudd. Jason and his team lead online reputation management campaigns that use the unique intelligence of a national PR firm and earn news media coverage with the additional expertise of more than 20 years of search engine optimization.

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Crisis PR Webinar:

Managing Your Business In A Crisis

In this webinar, Jason Mudd shares inside secrets of managing a crisis in your company. It covers the following topics: Axia’s Apology Model, 10 Essential Crisis Steps, The 3 T’s of a Crisis, Crisis Examples and Crisis Statements.

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Meet The Media Webinar:

Nancy Weingartner, Executive Editor of Franchise Times

Join Axia Public Relations for our "Meet the Media" series. This month's webinar features Nancy Weingartner, executive editor for Franchise Times. The publication has more than 30,000 subscribers, including entrepreneurs and investors looking for their next investment opportunity. Nancy will share her insights into how to get you, your company, clients, products and services featured in this publication.

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Meet the Media Webinar:

Nikki Woods, Senior Producer, "The Tom Joyner Morning Show"

Join us as Nikki Woods shares inside information about "The Tom Joyner Morning Show," a program that reaches 8 million African-American listeners daily on more than 100 affiliate radio stations across the United States. The music-formatted radio show provides entertainment for listeners and also promotes education, information, community service and social movement. In this webinar, Nikki explains how to properly pitch her show for a guest or product that provides value to their loyal listeners.

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Meet the Media Webinar:

Michael Politz, Executive Editor/Publisher, Food & Beverage Magazine

Michael Politz shares more about his role and his insights as executive editor/publisher for Food & Beverage Magazine.

This is a must-attend for public relations, marketing and business executives who want to learn more about the food and beverage industry. Learn how to get your brand, food, beverages, stores and restaurants in the magazine.

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