The Public Relations Blog
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In this episode, former Goldman Sachs partner Mike Ryan, CEO and co-founder of Bullet Point Network, joins host Jason Mudd to discuss the trust problem at the heart of AI, why trust is now the biggest barrier to enterprise AI adoption, and how you can keep human judgment in control of AI output.
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Topics: On Top of PR, artificial intelligence
Learn how news release newswire distribution supports visibility and why earned media builds lasting authority, trust, and measurable business value.
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Topics: media relations, public relations, PR tips, news release, branding, earned media, press release syndication services, press release syndication
Learn when to hire a thought leadership PR agency to build brand authority, align public relations with marketing goals, and create lasting business results.
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Topics: public relations, PR tips, thought leadership, branding, earned media, PR planning
In this episode, Slava Balykov joins host Jason Mudd to discuss how you can assess your brand's public relations readiness before a crisis or AI tool exposes your gaps. Slava shares his five-step framework, explains how to respond when AI gets your brand wrong, and reveals what executives really want from PR reporting.
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Topics: crisis communications, On Top of PR, PR readiness, AI and PR
Learn why media training for executives can falter under pressure and how disciplined preparation protects credibility, brand authority, and trust.
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Topics: media relations, public relations, reputation management, spokesperson training, communications
2. AI creates a trust gap for brands
3. 60-second close: AI competency and trust must unite
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Topics: 60-Second Impact, artificial intelligence
Compare in-house public relations with an AI relations agency to learn which approach strengthens authority, earned media visibility, and long-term marketing growth.
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Topics: digital PR, public relations, PR tips, reputation management, thought leadership, branding, earned media, AI Visibility
In this solocast, On Top of PR host Jason Mudd discusses how public relations drives awareness, credibility, trust, and demand to create measurable business outcomes beyond media coverage.
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Topics: branding, On Top of PR, solocast, artificial intelligence
Learn why media training for executives can sharpen messaging, reduce risk, and build confidence before a high-stakes product or company launch.
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Topics: media relations, media, crisis communications, earned media
Learn how to get booked on podcasts to build credible authority, reach engaged audiences, and create value that compounds beyond paid ads over time.
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Topics: public relations, thought leadership, online public relations, earned media
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