The Public Relations Blog

1. Boeing’s new CEO tackles massive perception problem
2. Target embraces AI for all stores chainwide
3. 60-second close: Shifting PR needs necessitate strategy

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Topics: crisis communications, 60-Second Impact, artificial intelligence

1. OpenAI unveils new chat
2. PR blunder: Starbucks blames customers 
3. Bumble blunders with anti-celibacy ad
4. Social media updates to watch
5. 60-second close: Reaching peaks and avoiding PR pitfalls

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Topics: shared media, social media, 60-Second Impact

1. Google vs Tesla: The ultimate corporate communication showdown
2. College protests showcase need for effective leadership communication
3. 60-second close: Strategic communication requires the right perspective

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Topics: crisis communications, 60-Second Impact

1. What the EU AI Act Means for Corporate Communication
2. How Reddit Went from Unmoderated Mess to a Hot Social Platform
3. 60-Second Close: Moving from Chaos to Directed PR Strategy

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Topics: shared media, social media, 60-Second Impact, artificial intelligence

1. 5 Things AT&T Should Have Done After Nationwide Outage
2. OpenAI unveils Game-changing Text-to-Video Tool, Sora.
3. 60-Second Close: Proactive PR is a Must

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Topics: crisis communications, 60-Second Impact, artificial intelligence

1. DMs: the New Promised Land for PR Pros
2. PR Ethics In an Age of Weight Loss Drug Pushing
3. 60-Second Close: Putting the Relationships Back in Public Relations

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Topics: shared media, social media, 60-Second Impact

1. 2023’s Biggest Moments in PR
2. Public companies face stricter rules with ESG reporting.
3. 60-Second Close: The Value of Smart PR

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Topics: PR tips, 60-Second Impact

1. PRSA Unveils New Guidelines for Ethical AI Use in PR
2. PR Lessons Learned from Cyberattack on the World’s Largest Bank
3. 60-Second Close: Lightning-Fast Adaptation is a PR Firm's Secret Sauce
   
   

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Topics: crisis communications, 60-Second Impact

1. Delta and United Airlines Facing Different PR Hurdles
2. Responding to Crises: Lessons Learned from Harvard and PRSA
3. 60-Second Close: Response is Everything
   
   

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Topics: crisis communications, 60-Second Impact

1. Audiences Turning to Other Content During Height of Writers’ Strike
2. Snapchat is Less Like Social Media and More like a Phone
3. 60-Second Close: Public Relations is Driven By Personal Connections and Trust

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Topics: media, shared media, social media, 60-Second Impact