Public relations agency
for regional and national companies

 

 

Traditional PR doesn't work anymore

Here are 20 ways PR has changed for 2020

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Our brand is unknown

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Our brand is in crisis

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We want more leads

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We have a one-time need

Our brand is unknown

How can people do business with your brand if they don't know you exist? Use the power of PR to build your brand and reputation and attract new sales.

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Our brand is in crisis

Do you have an issue? Does your brand need an image or reputation makeover? Between our crisis communications management, our unique online reputation management, and our online review management software, we have the right solution for you.

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We want more leads

The best way to attract new customers is through inbound marketing. Cold calling, networking, tradeshows, and advertising are expensive, ineffective, and inefficient. Shift your marketing dollars to inbound marketing to get more out of them.

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We have a one-time need

Whether it’s a product launch, grand opening, or special event promotion, we apply our PR expertise to solve your specific challenge.

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What is PR?


News media

News media is when you use media relations to earn the opportunity to appear in a news story. People consume news for information, education, and entertainment.


Social media

Social media is user-generated content including social media, online reviews and other user generated content. People turn to such media to share and discover content.


Web media

Web media is content you’ve created and have full control over (e.g., your website, blog, newsroom, etc.). People intentionally visit web media to find specific content.

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We focus on News, Social, and Web Media.

Yes, PR is measurable!


To not measure communications is lazy and shows a lack of pride in your work, yet most PR firms and professionals don’t know how to measure – and don’t want to. Pride in your work comes from desiring constant improvement and challenging yourself and your team.


In today's competitive landscape, you can’t just rely on media clips, AVEs, and impressions when there are so many more ways to measure PR. Planning ahead and then measuring your progress proves that your PR efforts are on the right track.


The more we challenge our industry and our peers to measure strategic communications properly, the more we can ensure that our profession is ethical, impactful, and credible.

Watch our measurement webinar
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100% focused on PR for regional and national brands.

Medium and large corporations offering products and services in multiple markets (geographic locations, consumer segments and vertical industries)

Companies that want to build awareness, consideration, and sales 

invest in our news, social and web services. 

 

Let us show you how to get more money out of your PR investment.

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Meet our clients

Our clients love working with their Axia Public Relations team. The companies below invested in Axia as a valued, trusted, strategic PR partner. Our clients enjoy increased visibility, credibility, and profits as a result of our public relations campaigns.

Tyra Tutor

Adecco Group North America

“I can’t imagine that any firm could have gotten us as much coverage as Axia… Axia makes us feel like we’re the most important client.”

Watch testimonial video

David Miller

Brightway Insurance

Axia plays a valuable role in positively publicizing and promoting Brightway Insurance’s growth.

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Marcia Danzeisen

FIS

Axia has met and exceeded my expectations. They have delivered and continue to deliver efficiently. It is refreshing to work with such a professional and highly innovative team.

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Mark W. Boyer

Foundation Financial Group

I have very high standards… Axia has delivered on that.

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Robert Thomas

Tappocity.com

Axia did a tremendous job building our brand and driving inquiries. We couldn’t be more thrilled with the outcome.

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Mark Gurley

Rebounderz

The Axia team did a great job for our company. We are very pleased with our results and will definitely use them again.

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Our account leaders

You’ll enjoy working with us because we're fun, responsive, and awesome! Allow us to introduce ourselves.

Jason Mudd, APR

Managing Partner

Clients love Jason’s team, passion, candor, and commitment. He founded Axia in July 2002.

Full Bio

Katie Boyles

PR Strategist

Clients love Katie’s energy and enthusiasm for their brand, strategy, and measurement. She joined Axia in September 2015.

Full Bio

Hannah Feran

Social Strategist

Clients appreciate Hannah’s attention to detail and passion to exceed their expectations. Hannah joined the Axia team in August 2018.

Full Bio

Becca McClure

Web Strategist

Clients love Becca’s passion and a cooperative spirit. She joined Axia in February 2016.

Full bio

Nick Guerra

Client Engagement

Nick is a natural innovator. He helps connect new clients to our PR agency. He joined Axia in Sept. 2018.

Full Bio

From our blog

Learn more about the latest industry trends and all things PR and inbound marketing from our expert team.

Want to boost your social engagement? Use video

Start incorporating video on your company’s social media platforms

Video is the biggest thing in social media right now. Over the last few years, it has become...

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What's the difference between news, social, and web media?

When it comes to public relations, the term “media” relates to different channels a brand might use to communicate.

 

Axia Public Relations focuses on earned...

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Register for our webinar: Discovering strategic PR insights

Strategic insights provide valuable data to direct tactics and objectives for your public relations campaign.

 

Axia Public Relations specializes in news...

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11 steps to perfect prospecting on Linkedin

If you’re looking to grow your book of business, get on LinkedIn ASAP!

Are you looking for new employees, new clients, or simply trying to raise awareness for...

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When it comes to setting PR agency expectations, don't be...

Recently, an overseas company contacted our public relations agency looking for earned media coverage in the United States for its coupon bargain retail...

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Earning media coverage is harder than ever

Rethink media relations’ role in your communication strategy

Earning media coverage for your company is more difficult than ever. Newsrooms are smaller and...

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