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Our brand is unknown

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Our brand is in crisis

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We want more leads

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We have a one-time need

Our brand is unknown

How can people do business with your brand if they don't know you exist? Use the power of PR to build your brand and reputation and attract new sales.

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Our brand is in crisis

Do you have an issue? Does your brand need an image or reputation makeover? Between our crisis communications management, our unique online reputation management, and our online review management software, we have the right solution for you.

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We want more leads

The best way to attract new customers is through inbound marketing. Cold calling, networking, tradeshows, and advertising are expensive, ineffective, and inefficient. Shift your marketing dollars to inbound marketing to get more out of them.

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We have a one-time need

Whether it’s a product launch, grand opening, or special event promotion, we apply our PR expertise to solve your specific challenge.

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What is PR?


Earned media

Earned media is when you use media relations to earn the opportunity to appear in a news story. People consume news for information, education, and entertainment.


Shared media

Shared media is user-generated content including social media and online reviews. People turn to shared media to share and discover content.


Owned media

Owned media is content you’ve created and have full control over (e.g., your website, blog, newsroom, etc.). People intentionally visit owned media to find specific content.

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Public relations is made of three overlapping elements: earned media, shared media, and owned media.

Yes, PR is measurable!


To not measure communications is lazy and shows a lack of pride in your work, yet most PR firms and professionals don’t know how to measure – and don’t want to. Pride in your work comes from desiring constant improvement and challenging yourself and your team.


In today's competitive landscape, you can’t just rely on media clips, AVEs, and impressions when there are so many more ways to measure PR. Planning ahead and then measuring your progress proves that your PR efforts are on the right track.


The more we challenge our industry and our peers to measure strategic communications properly, the more we can ensure that our profession is ethical, impactful, and credible.

Watch our measurement webinar
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100% focused on PR for regional and national brands.

Medium and large corporations offering products and services in multiple markets (geographic locations, consumer segments and vertical industries)
Companies that want to build awareness, understanding, trust, and consideration 

invest in our PR programs, web services, and content development. 

 

Let us show you how to get more money out of your PR investment.

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Meet our clients

Our clients love working with their Axia Public Relations team. The companies below invested in Axia as a valued, trusted, strategic PR partner. Our clients enjoy increased visibility, credibility, and profits as a result of our public relations campaigns.

Tyra Tutor

Adecco Group North America

“I can’t imagine that any firm could have gotten us as much coverage as Axia… Axia makes us feel like we’re the most important client.”

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David Miller

Brightway Insurance

"Axia plays a valuable role in positively publicizing and promoting Brightway Insurance’s growth."

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Marcia Danzeisen

FIS

"Axia has exceeded my expectations. They have delivered and continue to deliver efficiently. It's refreshing to work with such a professional and highly innovative team."

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Mark W. Boyer

Foundation Financial Group

"I have very high standards … Axia has delivered on that."

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Robert Thomas

Tappocity.com

"Axia did a tremendous job building our brand and driving inquiries. We couldn’t be more thrilled with the outcome."

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Mark Gurley

Rebounderz Indoor Trampoline Arena

"The Axia team did a great job for our company. We are very pleased with our results and will definitely use them again."

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Our leadership team

You’ll enjoy working with us because we're fun, responsive, and awesome! Allow us to introduce ourselves.

Jason Mudd, APR

Managing Partner

Clients love Jason’s team, passion, candor, and commitment. He founded Axia in July 2002.

Full Bio

Katie Boyles

Public Relations Strategist

Clients love Katie’s energy and enthusiasm for their brand, strategy, and measurement. She joined Axia in September 2015.

Full Bio

Hannah Feran

Shared Media Strategist

Clients appreciate Hannah’s attention to detail and passion to exceed their expectations. Hannah joined the Axia team in August 2018.

Full Bio

Becca McClure

Owned Media Strategist

Clients love Becca’s passion and cooperative spirit. She joined Axia in February 2016.

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Nick Guerra

Client Engagement

Nick is a natural innovator. He helps connect new clients to our PR agency. He joined Axia in Sept. 2018.

Full Bio

From our blog

Learn more about the latest industry trends and all things PR and inbound marketing from our expert team.

How to measure blogging efforts

Blogging is a great way to attract visitors to your website and convert them into customers. It’s also great for SEO and positions your company as a...

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3 ways to protect your company’s website from ‘click-by’...

You may have heard of drive-by lawsuits or watched a segment about them on “60 Minutes.” Attorneys and their clients target stores, hotels, restaurants, etc....

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7 principles of measuring public relations

At Axia Public Relations, we have seven principles for how we measure PR and a four-level measurement approach that provides the true impact to your...

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3 easy tips for writing the best blog post ever

How to get more leads and increase conversion through blogging

Blogging is one of the best ways to attract more traffic to your website. Creating interesting,...

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3 reasons inbound marketing is the best way to grow your...

Why your company should utilize inbound marketing

The concept of inbound marketing isn’t new to most of us. It’s been around for a while and many people...

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3 industry secrets PR professionals never share

How to grow your company’s visibility

Public relations is an extremely effective way to promote your company. A well-executed PR campaign attracts your target...

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