The Public Relations Blog
Great content must be produced and promoted well
Premium content is a type of digital content accessible only by payment or registration due to its high value. As a digital marketing strategy, promoting premium content highlights the difference between a brand’s regular, free marketing content and unique, high-quality content.
Axia’s 60-Second Impact
60 Seconds of Information Impacting You and Your Fast-Forward Economy
April 2022 – Adapting Your PR Strategy To Meet New Consumer Dynamics
Our world is rapidly becoming one that is powered by digital relationships. Public relations and communications strategies have to respond in lockstep in order to establish and maintain relevance. Today, we’ll show you some of the newest tools to use as you pivot your team.
How to differentiate two key marketing styles
Learning the difference between web marketing and inbound marketing can be tricky. People often interchange the two terms when in fact, they are two different types of marketing and accomplish two different things.