Success Stories – We've Got This!

Success stories are how we demonstrate our case for the power of public relations. Each business challenge is unique, so we develop custom strategies for every project and program. We provide earned media, shared media, and owned media services for regional and national companies in a variety of industries – and the results speak for themselves.

Mortgage Broker

A national mortgage broker's negative online reputation was costing it $20,000/day in documented lost sales. Axia pitched industry contacts, positioning the company as a thought-leader, offering experts available to speak as sources for articles. The total value of the 3,903 articles Axia generated increased positive media, which helped increase revenue by 1,200 percent.

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Brightway Insurance

Brightway Insurance wanted to grow their emerging brand. Axia's multiyear PR campaign helped generate inbound franchisee leads for Brightway by researching editorial calendars and pitching media. The total estimated return on investment from media coverage exceeded $350,000 and this particular pitch and story generated 38 new and documented franchise leads.

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Brightway Insurance

Brightway Insurance wanted to grow their emerging brand. Axia’s plan for the startup began with a local campaign focused on building Brightway’s brand recognition and positioning their CEO as a thought-leader. Axia earned coverage in outlets like Entrepreneur and Fox Business, leading to more than a five-time return on investment based on media exposure alone.

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FIS

FIS hired Axia to develop an employee environmental program. Axia put together a campaign, developing internal communications and marketing tools. Field offices made many environmental improvements and FIS experienced enterprise-wide global success with its GreenLight program.

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Fidelity National Financial

Fidelity National Financial (FNF) hired Axia to improve its presence and reputation as a good corporate citizen in the Jacksonville market. Axia seeked third-party awards, honors, accolades, and endorsements for FNF’s various volunteer and financial contributions in Northeast Florida. The earned media coverage of the awards and contributions gave FNF the reputation they were looking for.

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Tax Defense Network

Tax Defense Network hired Axia for a PR campaign to generate publicity for its tax debt resolution services. Axia positioned Tax Defense Network as a national expert on tax-related issues. Earned news coverage boosted sales making the company much more credible.

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Washington Accounting Services

Washington Accounting Services hired Axia to increase awareness of the tax and accounting business, and build their founders personal and professional brand. Axia created a successful media relations campaign and speaker’s bureau. The founder’s business and background was featured in high-profile publications a few months later.

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Brightway Insurance

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Foundation Financial Group

Reputation management campaign builds strong brand and attracts new customers and employees In a mere 24 months, Axia Public Relations’ strategic PR campaign helped Foundation Financial Group have a 1,200 percent increase in annual revenue and generated more than 3,900 articles including print, radio, TV, and online. With the help of Axia’s efforts, the company also received 20 business awards...

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Jax Federal Credit Union

Jax Federal Credit Union, hired Axia to generate media exposure to promote its transition to a community credit union. Axia wrote news releases, leveraged current media contacts and publicized JFCU’s first building purchase. The end result was positive earned media coverage in several publications.

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