Success stories are how we demonstrate our case for the power of public relations. Each business challenge is unique, so we develop custom strategies for every project and program. We provide news media, social media, and web media services for regional and national companies in a variety of industries – and the results speak for themselves.
Dave & Buster’s
Dave & Buster’s, an entertainment and restaurant chain, sought attention for its first location opening in the Florida Panhandle. This campaign developed a strategy to generate local media coverage and attract attention for the grand opening. Through these efforts, the Panama City Beach restaurant grossed the second-highest opening-day sales in Dave & Buster’s 31-year history and led to thousands of RSVPs for the VIP grand opening events.
REBOUNDERZ FRANCHISE AND DEVELOPMENT
Fast-growing Rebounderz Franchise and Development, franchiser of Rebounderz Indoor Trampoline Arena, wanted to share its success story with consumers and prospective franchisees. Axia provided account management, crisis communication, media relations, news writing, and media pitching. While working with Axia, in one year, Rebounderz grew from $8 million to $22 million.
PIRATES DINNER ADVENTURE
Pirates Dinner Adventure temporarily closed its entertainment center to repair damage from Hurricane Irma. To promote its grand reopening, Axia pitched several news media outlets, offering stories about the company and its new show. Major news outlets ran 14 stories about the reopening, reaching more than 4 million potential customers.