Success stories are how we demonstrate our case for the power of public relations. Each business challenge is unique, so we develop custom strategies for every project and program. We provide earned media, shared media, and owned media services for regional and national companies in a variety of industries – and the results speak for themselves.
A national mortgage broker's negative online reputation was costing it $20,000/day in documented lost sales. Axia pitched industry contacts, positioning the company as a thought-leader, offering experts available to speak as sources for articles. The total value of the 3,903 articles Axia generated increased positive media, which helped increase revenue by 1,200 percent.
A tech company was struggling to recruit new employees due to its negative online reputation. Axia used the media to tell the story of the company’s success and rapid growth, and created and promoted positive content over negative content on search engines. Axia’s efforts created more than 78.7 million impressions for the client.
Brightway Insurance wanted to grow their emerging brand. Axia’s plan for the startup began with a local campaign focused on building Brightway’s brand recognition and positioning their CEO as a thought-leader. Axia earned coverage in outlets like Entrepreneur and Fox Business, leading to more than a five-time return on investment based on media exposure alone.
The Bougainvillea Clinique, cosmetic surgery and medical spa center, hired Axia to earn recognition for his innovative surgery technique. Axia launched a PR campaign positioning the surgeon as a thought-leader in his industry. Axia’s work helped the clinic reach 680 million consumers.
The Center For Reproductive Medicine hired Axia to achieve greater awareness for its unique qualifications and high success rates. Axia developed a three-pronged PR plan, which included a social media campaign, speaking engagements and, exposure in the news. CRM saw a 26 percent increase in web traffic within the first 90 days.
Tappocity, hired Axia for effective public relations that could get the brand launched. Axia launched a campaign, introducing Tappocity to important audiences and critical resources. Two days into the campaign, Axia landed Tappocity coverage in a top e-commerce publication.
Bubbles hired Axia to brand the soon-to-be launched dry cleaning franchise. Axia created a complete corporate identity package, store-front and interior logo signage, direct-response mailers, print ads and more. With Axia, the franchise successfully launched seven stores in its first few months.
Tax Defense Network hired Axia for a PR campaign to generate publicity for its tax debt resolution services. Axia positioned Tax Defense Network as a national expert on tax-related issues. Earned news coverage boosted sales making the company much more credible.