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On Top of PR




Recent Posts:

The Dirty Truth About ‘Guaranteed Media Coverage’ with Jason Mudd of Axia Public Relations

In this solocast episode, On Top of PR host Jason Mudd discusses why “guaranteed media” isn’t earned and how to protect yourself from misleading PR firms.

 

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Topics: earned media, news media, On Top of PR, solocast

The evolution of remote work with HireMyMom’s Lesley Pyle

In this episode, HireMyMom’s Lesley Pyle joins On Top of PR host Jason Mudd to discuss how remote work is transforming the modern workforce

 

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Topics: On Top of PR

Media intelligence and PR measurement with Meltwater’s Chris Hackney

In this episode, Chris Hackney joins On Top of PR host Jason Mudd to learn how to track, interpret, and leverage media coverage.

 

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Topics: measurement, On Top of PR, story telling

AI storytelling and PR strategy with Egnyte’s Jessica Pantages

In this episode, Jessica Pantages joins host Jason Mudd to explore how AI is reshaping storytelling and public relations

 

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Topics: On Top of PR, story telling, artificial intelligence

Making your media pitches stand out with Qwoted’s Vannyda Thach

In this episode, Vannyda Thach joins host Jason Mudd to discuss expert strategies for media pitching and journalist relationships

 

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Topics: media relations, earned media, news media, On Top of PR

Understanding the Creator Economy with Bill Zimmerman

In this episode, Bill Zimmerman joins host Jason Mudd to discuss how the creator economy is transforming public relations and marketing strategy.

 

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Topics: influencer marketing, On Top of PR

What you should know about earning media coverage with Jason Mudd of Axia Public Relations

In this solocast episode, Jason Mudd discusses what journalists want from your media pitches. 

 

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Topics: media relations, earned media, news media, On Top of PR, solocast

Getting More Media Coverage by Making Journalists’ Lives Easier

In this episode, Linda Zebian joins host Jason Mudd to discuss the challenges journalists face in maintaining work-life balance and how PR professionals can better support them. She shares industry insights from Muck Rack, explores newsroom pressures, and offers strategies for improving media relations.

 

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Topics: media relations, earned media, news media, On Top of PR

Navigating PR and communications hiring with Brooke Kruger

In this episode, Brooke Kruger joins On Top of PR host Jason Mudd to discuss the latest hiring trends in PR and communications, the importance of networking, and strategies for standing out in today’s competitive job market. Whether you’re a job seeker or a hiring manager, Brooke shares expert insights to help you navigate the evolving landscape of talent acquisition.

 

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Topics: On Top of PR

Maximizing Agency Partnerships with Mark Riggs

In this episode, Mark Riggs joins On Top of PR host Jason Mudd to discuss how brands can build stronger relationships with their PR agencies, set clear expectations, and maximize their agency partnerships. Tune in to learn more!

 

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Topics: PR tips, On Top of PR

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