The Public Relations Blog
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There are some new Google guidelines, and much buzz is circulating about how these rules will affect news releases (formerly known as press releases). Speculation is also swirling about how the guidelines may impact the PR industry and public relations firms as a whole.
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Topics: public relations, SEO, PR tips
Do you pay your company’s interns? Does it matter to anyone outside of your company? Not really. It’s your decision, as long as you’re following legal guidelines.
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Topics: public relations, PR tips, reputation management, crisis communications, online reputation management, shared media
What’s in a name? A potential PR crisis, especially if you’re an ESPN producer who guessed at pronunciation rather than finding out the actual facts.
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Topics: media relations, public relations, PR tips, crisis communications, shared media
Want to be “happy, happy, happy” with how audiences relate to your brand? Learn these three PR strategies from one of America’s most popular reality TV families ever to hit the screen, Duck Dynasty:
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Topics: media relations, public relations, PR tips
Ask most people who the "public" in public relations refers to and they'll likely say it refers to the general population, or a company's customers and potential customers. But the publics most companies need to reach may include investors or government regulators. One public that is essential to almost every company's success is its own employees.
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Topics: infographics, PR tips
Gaining positive coverage is great news and certainly a morale boost in that someone thinks you are doing a good job, but why leave it there? Just because you had a story published, does not mean everyone has had a chance to see it.
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Topics: digital PR, public relations, PR tips
Topics: media relations, public relations, PR tips
Topics: public relations, PR tips, crisis communications
In Oprah’s final episode, she was asked if there was a common thread throughout her 25 years on air. As she reflected on decades of interactions and interviews, she distilled it down to one thing all of her guests shared:
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Topics: media relations, public relations, PR tips
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