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The Public Relations Blog

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In a Crisis? Your Organization’s Actions Truly Impact Public Perception

by Jason Mudd, APR


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Topics: media relations, public relations, reputation management, crisis communications, online reputation management

3 Reputation Management Suggestions for Miley Cyrus

Miley Cyrus’ recent MTV Video Music Awards (VMA) performance with Robin Thicke may remind some of the open-mouthed moments when Elvis Presley first appeared on the Ed Sullivan show. There was risqué, tight-fitting clothing that was outside the norm for her typical audience and exceeding fashion boundaries. Dance moves with lots of gyrating hips. Numerous innuendos and shocked faces. A large foam hand. (Ok, this is certainly the wildcard in the comparison, but you get the idea.)


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Topics: media relations, public relations, reputation management, crisis communications, online reputation management, shared media

How do you solve a problem like Maria [Sharapova]?

by Jason Mudd, APR


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Topics: media relations, public relations, crisis communications

Wanted: 3 Better Reputation Management Tips for an Internship Post

Do you pay your company’s interns? Does it matter to anyone outside of your company? Not really. It’s your decision, as long as you’re following legal guidelines.


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Topics: public relations, PR tips, reputation management, crisis communications, online reputation management, shared media

Surprising AOL Conference Call Drama: Can Your Business Learn from It?

If you’ve been looking for tips on revving up team morale, or how to tastefully release an employee, an audio clip of a recent AOL conference call can offer you – and millions of other listeners – some tips on how not to achieve these tasks.


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Topics: digital PR, reputation management, crisis communications, online reputation management, shared media

PR Tips: 3 Ways Your Team Can Avoid the ESPN “Wandai Wrection" Crisis

What’s in a name? A potential PR crisis, especially if you’re an ESPN producer who guessed at pronunciation rather than finding out the actual facts.


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Topics: media relations, public relations, PR tips, crisis communications, shared media

Three Ways Wal-Mart Messed Up with its Customers and Their Phones

The irony is hard to miss: Wal-Mart, in conjunction with TracFone Wireless, is involved in a class-action lawsuit regarding “Straight Talk” cellphones and data plans. Yet, no one’s talking.


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Topics: public relations, crisis communications

Troubled Skies: Three PR Must-Dos Airlines Can Carry Out Now


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Topics: crisis communications

PR Opportunities: What Can Companies Learn From Zimmerman Verdict?

The verdict is in. George Zimmerman, 29, was found not guilty in the 2012 death of 17-year-old Trayvon Martin. But regardless of what jurors decided, the court of public opinion is now weighing in on both sides of the fence.


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Topics: public relations, reputation management, crisis communications, online reputation management

Former Pres. Bill Clinton Teaches Justin Bieber a Few Things About Crisis Management

Justin Bieber, as it turns out, just got schooled.


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Topics: media relations, public relations, crisis communications, shared media

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