The Public Relations Blog
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When a reporter calls for expert insight, they’re not asking for something an AI assistant could write. They want real perspective. Industry experience. A quote that helps move the story forward.
And yet, some companies still try to save time by responding with AI-generated answers. The problem? Reporters can spot it instantly. It’s vague. It’s safe. And it’s missing the voice of someone who actually knows what they’re talking about.
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Topics: media relations, earned media, news media, artificial intelligence
In this episode, Carly Roszkowski joins host Jason Mudd to discuss ageism in the workplace, how it affects job seekers over 50, hiring bias, and strategies for multigenerational teams.
Tune in to learn more!
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Topics: On Top of PR, artificial intelligence
Public relations has always shaped how organizations are perceived. Now, in the era of artificial intelligence, PR also shapes how machines understand organizations. For cybersecurity companies, this evolution isn’t optional — it’s existential.
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Topics: cybersecurity, artificial intelligence
In this episode,Muck Rack CEO Greg Galant joins host Jason Mudd to discuss how embedded AI is transforming PR and communications workflows.
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Topics: On Top of PR, artificial intelligence
Dentistry has entered a new era of digital visibility — one shaped by algorithms, automation, and artificial intelligence. Patients, providers, and even investors are now discovering dental brands through AI-assisted tools rather than traditional search.
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Topics: dental, artificial intelligence
1. PR investments to double by 2028, according to Gartner
2. Forbes: You can’t buy credibility
3. 60-second close: Earning credibility in 2026
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Topics: PR tips, investment, 60-Second Impact, artificial intelligence
In property and casualty insurance, reputation is everything. Yet most carriers and agencies still underestimate how much their visibility and credibility now depend on artificial intelligence.
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Topics: insurance, artificial intelligence
In this episode, Microsoft CCO Frank Shaw joins host Jason Mudd to discuss how AI is reshaping PR workflows, strategy, and corporate communications.
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Topics: On Top of PR, artificial intelligence
The franchise industry has always depended on reputation and reach. But in the age of generative AI, visibility doesn’t come from ad budgets or directory listings alone — it comes from how artificial intelligence understands your brand.
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Topics: franchisors, artificial intelligence
In this episode, Brandon Watts joins host Jason Mudd to discuss how to prioritize audience and authenticity in media-first PR during the AI era.
Tune in to learn more!
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Topics: On Top of PR, artificial intelligence

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