The Public Relations Blog
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Do you pay your company’s interns? Does it matter to anyone outside of your company? Not really. It’s your decision, as long as you’re following legal guidelines.
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Topics: public relations, PR tips, reputation management, crisis communications, online reputation management, shared media
If you’ve been looking for tips on revving up team morale, or how to tastefully release an employee, an audio clip of a recent AOL conference call can offer you – and millions of other listeners – some tips on how not to achieve these tasks.
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Topics: digital PR, reputation management, crisis communications, online reputation management, shared media
What’s in a name? A potential PR crisis, especially if you’re an ESPN producer who guessed at pronunciation rather than finding out the actual facts.
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Topics: media relations, public relations, PR tips, crisis communications, shared media
When I’m not toiling away in front of the computer, I love to plan future vacations that hopefully won’t be too far in the future. Almost every week I pray that there’s one on the horizon, even if it’s just a short weekend jaunt.
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Topics: public relations, PR tips, crisis communications, shared media
Defining Social Media - Is It The Next Marketing Gold Rush?
Regardless of which business sector you're in, it's hard to escape the news - and hype - about social media. Is it the next marketing gold rush? No, it's just another element that may fit into your sales-building marketing plan.
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Topics: mobile PR, digital PR, public relations, PR tips, shared media
In November of 2009, Blu-Dot, a Minneapolis-based furniture maker, launched a guerrilla promotion utilizing social media that revolved around its $129 “Real Good Chair.”
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Topics: digital PR, public relations, PR tips, shared media
A well organized social media strategy gets your name, story and ideals in front of potential customers with every post. When they come to you, greet them with a gold-standard experience of a lifetime and they'll stay with you. Superior customer service will make all the difference to your company's brand experience.
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Topics: public relations, shared media
Kotkin Enterprises is still in business, but a crisis last December nearly cost owner David Kotkin everything. The launch of a much-anticipated new product was crushed, his and his company’s reputation was severely damaged, and Kotkin Enterprises’ very survival was threatened.
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Topics: media relations, public relations, crisis communications, shared media

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