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When you consider firing your boss, you should also consider whether or not you're firing your brand.
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Topics: public relations, reputation management, crisis communications
Sometimes an online reputation management problem can explode into a major crisis for a company.
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Topics: public relations, reputation management, crisis communications, online reputation management
"Any man who must say 'I am the king' is no true king at all." — Tyrion Lannister, Game of Thrones
If your first impulse upon reading a negative online review is to respond with questions about the reviewer's intelligence and family lineage, you're human. If you actually do it, you're playing with fire and your business is likely to get burned - possibly to the ground. Make it a habit and you'll need professional help to douse the flames and start rebuilding.
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Topics: public relations, reputation management, crisis communications, online reputation management

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