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The Public Relations Blog

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Public Relations: Firing the Boss Could Mean Firing Your Brand - I Guarantee It

When you consider firing your boss, you should also consider whether or not you're firing your brand.


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Topics: public relations, reputation management, crisis communications

Reputation Management: Don't Squander Your Good Reputation

Sometimes an online reputation management problem can explode into a major crisis for a company.


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Topics: public relations, reputation management, crisis communications, online reputation management

Bad PR: A Case Study in How Not to Manage Your Online Reputation

"Any man who must say 'I am the king' is no true king at all." — Tyrion Lannister, Game of Thrones

 

If your first impulse upon reading a negative online review is to respond with questions about the reviewer's intelligence and family lineage, you're human. If you actually do it, you're playing with fire and your business is likely to get burned - possibly to the ground. Make it a habit and you'll need professional help to douse the flames and start rebuilding.


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Topics: public relations, reputation management, crisis communications, online reputation management

Quick PR Response Averts Reputational Crisis and Returns Company to Profitability

Quick PR Response Averts Reputational Crisis and Returns Company to Profitability


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Topics: public relations, reputation management, crisis communications, online reputation management

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