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The Public Relations Blog

We frequently blog about the latest public relations corporation communications, and marketing topics, tips, and trends. Our blog is one of the 100 Best Public Relations Blogs, according to FeedSpot. Please help yourself to our insights and be sure to subscribe to our weekly blog notifications.

Three PR Strategies from Duck Dynasty to Keep Your Audience “Happy, Happy, Happy”

Want to be “happy, happy, happy” with how audiences relate to your brand? Learn these three PR strategies from one of America’s most popular reality TV families ever to hit the screen, Duck Dynasty:


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Topics: media relations, public relations, PR tips

Three Ways Wal-Mart Messed Up with its Customers and Their Phones

The irony is hard to miss: Wal-Mart, in conjunction with TracFone Wireless, is involved in a class-action lawsuit regarding “Straight Talk” cellphones and data plans. Yet, no one’s talking.


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Topics: public relations, crisis communications

Q: Why Should I Hire A Public Relations Firm?

If you're asking yourself, "Why should I hire a public relations firm?" you're in good company. Every successful company's leaders have asked that question along the road to their success.


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Topics: public relations, FAQ

Troubled Skies: Three PR Must-Dos Airlines Can Carry Out Now


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Topics: crisis communications

Motivating Your Employees with the Value of PR

Rethinking the value of PR? In addition to attracting new customers and creating customer brand loyalty, public relations also applies to motivating your employees.

 

This is an often overlooked — and perhaps the most valuable — feature of PR, as motivated employees who believe in the vision, brand, product, service or expansion of your company will outperform unmotivated and skeptical employees, have greater productivity and drive more revenue for your business.


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Topics: corporate communications

PR Opportunities: What Can Companies Learn From Zimmerman Verdict?

The verdict is in. George Zimmerman, 29, was found not guilty in the 2012 death of 17-year-old Trayvon Martin. But regardless of what jurors decided, the court of public opinion is now weighing in on both sides of the fence.


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Topics: public relations, reputation management, crisis communications, online reputation management

Former Pres. Bill Clinton Teaches Justin Bieber a Few Things About Crisis Management

Justin Bieber, as it turns out, just got schooled.


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Topics: media relations, public relations, crisis communications, shared media

PR Opportunities - Obesity as a Disease

PR Opportunities: Obesity as a Disease — The Weighty PR Implications


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Topics: public relations

Public Relations - What Would John Hancock Do?

Effective Public Relations Strategies for the Declaration of Independence

This week, it’s fun to ask yourself a public relations question as you reflect on the events surrounding the birth of our country: What would John Hancock do today?


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Topics: digital PR, media relations, public relations

Public Relations: Firing the Boss Could Mean Firing Your Brand - I Guarantee It

When you consider firing your boss, you should also consider whether or not you're firing your brand.


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Topics: public relations, reputation management, crisis communications

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