The Public Relations Blog
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Want to be “happy, happy, happy” with how audiences relate to your brand? Learn these three PR strategies from one of America’s most popular reality TV families ever to hit the screen, Duck Dynasty:
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Topics: media relations, public relations, PR tips
The irony is hard to miss: Wal-Mart, in conjunction with TracFone Wireless, is involved in a class-action lawsuit regarding “Straight Talk” cellphones and data plans. Yet, no one’s talking.
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Topics: public relations, crisis communications
If you're asking yourself, "Why should I hire a public relations firm?" you're in good company. Every successful company's leaders have asked that question along the road to their success.
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Topics: public relations, FAQ
Topics: crisis communications
Rethinking the value of PR? In addition to attracting new customers and creating customer brand loyalty, public relations also applies to motivating your employees.
This is an often overlooked — and perhaps the most valuable — feature of PR, as motivated employees who believe in the vision, brand, product, service or expansion of your company will outperform unmotivated and skeptical employees, have greater productivity and drive more revenue for your business.
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Topics: corporate communications
The verdict is in. George Zimmerman, 29, was found not guilty in the 2012 death of 17-year-old Trayvon Martin. But regardless of what jurors decided, the court of public opinion is now weighing in on both sides of the fence.
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Topics: public relations, reputation management, crisis communications, online reputation management
Topics: public relations
Effective Public Relations Strategies for the Declaration of Independence
This week, it’s fun to ask yourself a public relations question as you reflect on the events surrounding the birth of our country: What would John Hancock do today?
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Topics: digital PR, media relations, public relations
When you consider firing your boss, you should also consider whether or not you're firing your brand.
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Topics: public relations, reputation management, crisis communications

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