The Public Relations Blog
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Learn how Instagram’s updates affect your social media and reputation management strategy with verified profiles and earned trust.
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Topics: reputation management, online reputation management, social media
Reddit shapes how people see your brand. Use social media and reputation management strategies to listen, respond, and build trust effectively.
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Topics: online reputation management, social media
Build trust and connect authentically when your social media manager on Facebook engages directly in active group discussions.
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Topics: corporate communications, social media
Threads isn’t just another social platform; it’s a lesson in how trust is earned online. From transparency to consistency, how brands show up shapes whether audiences stick around or scroll past.
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Topics: social media
Ignoring social comments sends the wrong message. Learn how thoughtful replies prevent reputational damage and why they hurt your public relations when left unchecked.
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Topics: PR tips, social media
You might be overlooking one small but powerful feature on your Instagram profile: the link in your bio. That single link is your gateway to driving traffic from Instagram to wherever you want people to go: your blog, a product page, a signup form, or something else. When you keep that link fresh and aligned with your goals, it can become a key part of your strategy. It's a simple move that can make a big difference in how you connect with your audience and guide them beyond the scroll.
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Topics: blog, social media
- Baseball + Oscar Mayer + AI = a PR home run
- Hostess rolls out “Munchie Mobile” on 4/20 to reach millennials and Gen Z
- 60-second close: PR strategy in a transforming experience economy
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Topics: shared media, social media, 60-Second Impact, artificial intelligence
In this solocast episode, On Top of PR host Jason Mudd discusses how the top 20 mistakes companies make with social media and how to fix them
Tune in to learn more!
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Topics: shared media, social media, On Top of PR, solocast
In this episode, Nicole Scarbrough joins host Jason Mudd to discuss data analytics for social media growth.
Tune in to learn more!
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Topics: shared media, social media, On Top of PR
In this episode, Jennifer Radke joins On Top of PR host Jason Mudd to discuss the evolving landscape of social media marketing careers, professional certification benefits, and strategies for combating burnout in the industry.
Tune in to learn more!
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Topics: shared media, social media, On Top of PR

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