The Public Relations Blog
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In this episode, Jamie Shibley, CEO of The Expressory joins host Jason Mudd to discuss how to strengthen relationships through thoughtful, strategic corporate gifting.
Tune in to learn more!
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Topics: corporate communications, strategy, On Top of PR
Learn how combining SEO and PR boosts visibility and credibility. Discover the essentials of leveraging SEO in your PR strategy for maximum impact.
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Learn how to increase your brand's credibility and recognition using smart PR strategies without relying on media contacts or traditional outreach.
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Topics: PR tips
Your digital stories go further than intended. Learn how to manage your web media strategy for global relevance using smart, AI-guided web media planning.
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Topics: digital PR, media
Google’s AI now favors reliable content over tricks. Use AI relations to build trust, grow visibility, and outlast clickbait tactics.
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Topics: media relations, online public relations
As search evolves from links to language, the humble press release is experiencing a powerful resurgence. Not as a tool for vanity metrics or mass wire spam, but as a strategic asset that feeds both generative AI models and answer-based search engines. Smart brands are rediscovering how to use news releases to shape how they’re understood, quoted, and recommended by machines.
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Topics: SEO, news release, artificial intelligence
SEO for PR helps connect your brand’s content, media, and message with the real audiences searching for relevance — not just automation.
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Topics: SEO, artificial intelligence
Learn how Instagram’s updates affect your social media and reputation management strategy with verified profiles and earned trust.
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Topics: reputation management, online reputation management, social media
Learn how to boost your proposals with a public relations agency to earn high-value speaking opportunities and stand out to event organizers.
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Topics: public relations, thought leadership, public speaking
Learn how a website failure can lead to a public relations crisis and how to prevent a future PR crisis with better planning and response.
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Topics: public relations, PR tips

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