The Public Relations Blog
Social media has become integral to building long-lasting relationships with customers as well as creating brand loyalists. However, not every organization is doing social media right. In his book The Thank You Economy, New York Times best-selling author Gary Vaynerchuk defines seven of the biggest mistakes companies make in their use of social media.
PR can help pave the way to industry stardom
TED is a nonprofit organization whose wildly successful conferences are the holy grail for innovative and enterprising individuals looking to gain publicity and disseminate their ideas worldwide. Conceived in 1984 as a conference for ideas in technology, entertainment and design, TED is now the paramount platform for visionaries seeking a global audience to discuss virtually any topic.