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The Public Relations Blog

We frequently blog about the latest public relations corporation communications, and marketing topics, tips, and trends. Our blog is one of the 100 Best Public Relations Blogs, according to FeedSpot. Please help yourself to our insights and be sure to subscribe to our weekly blog notifications.

Our journey to podcasting: On Top of PR’s 100th episode with Jason Mudd

In this episode, Jason Mudd discusses Axia Public Relation’s history of podcasting. He describes what you need to know before, during, and after starting a podcast along with tips and tricks to make your podcast successful. 

 

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Topics: On Top of PR, podcasting, solocast

Best practices for internal communications with Casey Mank, co-founder of Bold Type

In this episode, Casey Mank, co-founder of Bold Type, joins host Jason Mudd to discuss best practices for internal communications at your organization.

 

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Topics: internal communications, On Top of PR

Recruiting and Retaining Young PR Professionals with Kim Ades

In this episode, Kim Ades, founder of Frame of Mind Coaching and co-founder of The Journal That Talks Back, joins host Jason Mudd to discuss why there is a high turnover rate for young PR professionals and how to slow it. 

 

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Topics: PR tips, On Top of PR

Dealing with stress in the public relations industry with Mark Mohammadpour

In this episode, Mark Mohammadpour, CEO of Chasing the Sun, joins host Jason Mudd to discuss why the PR profession is so stressful and how you can overcome some of that stress. 

 

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Topics: PR tips, earned media, On Top of PR

How to become notable and quotable with Shanita Akintonde, CEO of Shanita Speaks

In this episode, Shanita Akintonde, CEO of ShanitaSpeakes, joins host Jason Mudd to talk about how you can sell your company’s sizzle. She describes how to build anticipation and brand loyalty for your company as well as ways to make your company notable and quotable. She provides examples of large brands selling themselves successfully and explains how you can do it for your company too.

 

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Topics: PR tips, earned media, On Top of PR

What happens to companies who cut back on PR and marketing during a recession with Jason Mudd, CEO of Axia Public Relations

In this solocast, host Jason Mudd describes why it’s important to continue to invest in PR during a recession and provides ways to keep your company in consumers’ minds. 

 

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Topics: media relations, earned media, news media, On Top of PR, solocast

Impostor Syndrome with Kris Kelso, CEO of The Kelso Group

In this episode, Kris Kelso, keynote speaker and CEO of The Kelso Group, joins host Jason Mudd to define what impostor syndrome is, what the opposite of impostor syndrome is, why impostor syndrome is common, how the Peter Principle relates to impostor syndrome, and how to combat impostor syndrome. 

 

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Topics: PR tips, On Top of PR

How to take your speaking skills to the next level with Allison Shapira, CEO of Global Public Speaking

In this episode, Allison Shapira, author of “Speak with Impact” and CEO of Global Public Speaking, joins host Jason Mudd to discuss the performance of public speaking, the skills you need for public speaking today, how to craft talking points, and how to take your skills to the next level.

 

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Topics: spokesperson training, On Top of PR

Crisis communications insurance with Bob Dietzel, co-founder of KMRD Partners

In this episode, Bob Dietzel, co-founder of KMRD Partners, joins host Jason Mudd to discuss corporate crisis insurance. In this episode you’ll learn what crisis insurance is and what it covers, who can tell you more about your crisis plan, how the insurance works, and why it's important to have.

 

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Topics: crisis communications, On Top of PR

The State of Journalism and PR 2022 reports with Greg Galant, CEO of Muck Rack

In this episode, Greg Galant, CEO and co-founder of Muck Rack, joins host Jason Mudd to discuss the origin of Muck Rack, the current state of journalism and PR reports, best practices for pitching media, and what journalists need from PR professionals. They also discuss how you can use Muck Rack’s technology to find insightful data on what you should be pitching to the media.

 

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Topics: media relations, earned media, news media, On Top of PR

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