This is one blog post about organic social media content. Read Organic social: Is it worth it in 2020? for more.
Think one-size-fits-all? Think again.
Any social media manager will praise the benefits of social media monitoring and scheduling tools, like HubSpot. They allow you to monitor multiple streams, coordinate responses with a team, and, perhaps most importantly of all, schedule your social media posts. You can even post to multiple social networks at once. Some platforms encourage you to post your content in multiple places within the same platform (for instance, Facebook newsfeed and Facebook stories).
Just because you can post one update to multiple places at once, should you? No, and here’s why.