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The Public Relations Blog

We frequently blog about the latest public relations corporation communications, and marketing topics, tips, and trends. Our blog is one of the 100 Best Public Relations Blogs for 2023, according to FeedSpot. Please help yourself to our insights and be sure to subscribe to our weekly blog notifications.

Randy Stark

Recent Posts:

Five Most Useful Tips to Incorporate Instagram Into Your Web Design

Instagram has become one of the most popular social media platforms. It has 1 billion active users who spent a considerable part of their day browsing the app, checking profiles, and uploading videos and images. Instagram provides many suitable tools and functions for a business. 


Instagram is a perfect platform for company promotion and should not just be actively used but also be incorporated into your web design. Here’s how you can earn a considerable profit by incorporating Instagram into your web design.

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Topics: online public relations, shared media, social media

How to Create Your Brand’s Image by Appropriately Marketing Memes

These days, memes have become a popular marketing tool for entrepreneurs. No individual can say they have not seen a meme on a digital platform. If you want to increase your marketing base, you may use memes on various social media platforms. However, you have to understand what memes are and why they are outstanding. Memes are a powerful tool for making people laugh. Videos and pictures of regular animals or people get chosen, and then they are modified sarcastically and intelligently. You can explore the collection on Meme Scout to market correctly. They will create the desired effect.

Image/Meme advertising is an amazing asset utilized via web-based media, which can be in any structure like a video, text content, a gif picture, and so forth. The substance of image promoting will, in general, get viral on the web whenever it is liked by individuals, which is the rationale of doing image showcasing. Image promoting is utilizing fun approaches to connect with individuals online.

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Topics: online public relations, branding, shared media, social media, raising awareness

Seven Brilliant Ways to Use Instagram SEO for Social Marketing

Instagram is one of the most effective social media platforms that are growing continuously in terms of popularity. It’s a photo-sharing and mobile-only social media platform, where many companies and brands are utilizing the importance of SEO to push the messaging of their brand. If you want to apply social marketing through Instagram, you must know how to upload attractive photos with relevant hashtags and mind-blowing text descriptions. If you’ve successfully established a good reach on your Instagram profile, then it’s time you learn to use Instagram SEO for social marketing.


Many marketers avoid using Instagram because it’s a mobile-only social networking platform, which means you can’t even post Instagram images through your desktop as it doesn’t have a desktop version. Thus, the marketing department should use a business cell phone so employees can keep up with marketing through this social networking platform. When you use Instagram for social marketing, you should prioritize building influence, rapport, and engagement. 

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Topics: online public relations, shared media, social media



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