Marketers should take note: Men are finally migrating to Pinterest.
Men are taking on the aesthetically pleasing world of Pinterest, and public relations and marketing professionals should take note.
Pinterest is an American image sharing and social media service designed to enable saving and discovery of information with images and, on a smaller scale, animated GIFs and videos. This is done by scrolling through and saving pinboards.
Although women make up 60% of the app, male numbers have been on the rise since the beginning of quarantine in March 2020.