The Public Relations Blog
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Recent Posts:
Outdated pages and broken links weaken your web media and search trust. Learn how to improve your web media to stay visible and reliable.
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Learn strategic social media techniques to enhance your brand's image using TikTok trends, ensuring consistent communication and positive audience perception.
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Topics: reputation management, social media
Strengthen your digital presence through smart earned media and boost recognition with SEO for PR in algorithm and AI-driven search results.
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Topics: earned media
Learn what affects PR fees and how to use PR services to align your communication goals with business outcomes more effectively.
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Topics: public relations, PR tips
Learn how to connect quickly with reporters, earn trust, and grow visibility through a trusted public relations agency. Speed sets you apart.
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Topics: media relations, public relations, Journalism
Improve how your leadership is seen online by avoiding five SEO errors with help from a trusted public relations company.
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Topics: SEO
Influence brand visibility with SEO for PR — combine earned media and consistent messaging to guide how AI search platforms present your company.
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Topics: PR tips
Get clear on outputs, outtakes, and outcomes to show real audience impact with smarter PR measurement strategies.
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Topics: public relations, PR tips
What data reveals — and what your brand can do about it
96% of AI citations come from earned media coverage. Only 1% cite press releases.
That finding from Muck Rack’s "2025 Generative Pulse" and "What Is AI Reading?" studies confirms what smart communicators already know: Earned media still drives visibility and trust — for both people and machines.
Even so, when you distribute a news release through a trusted commercial newswire, you still earn a small but measurable advantage in generative and answer-engine visibility.
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Topics: media relations, press release syndication, artificial intelligence

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