The Public Relations Blog
We frequently blog about the latest public relations corporation communications, and marketing topics, tips, and trends. Our blog is one of the 100 Best Public Relations Blogs for 2023, according to FeedSpot. Please help yourself to our insights and be sure to subscribe to our weekly blog notifications.
Why even small connections can lead to business growth and how PR can get you there
In business, it’s easy to become trapped in your own little silo. You get so focused on building your company that you forget to be a part of your industry. With help from public relations, you can build more relationships in your field.
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Topics: public relations, thought leadership
It’s all about content, engagement and PR
Becoming a thought leader in a specific industry requires strategic actions to get your voice/contributions out into the public. Whether you want your connections on LinkedIn to turn to you for expertise or you want the industry at large to be wowed by your work, there are plenty of ways to position yourself as an industry thought leader.
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Topics: public relations, thought leadership
Learn how to use your knowledge to increase profits and advance your brand
Getting consumers to notice your company and trust you enough to make a purchase are the keys to growing your customer base. Everyone knows that. What is less clear is exactly how you go about attracting (and keeping) more customers.
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Topics: public relations, thought leadership
Learn all about thought leadership and how you can use PR to attain it
There are plenty of corporate buzzwords and phrases floating around these days like “dashboard,” “human-to-human” and “goal digger.” Most of these will go just as quickly as they came. One that has remained throughout the years is “thought leadership,” and for good reason: It’s important.
You may have been told that your company or CEO needs to be positioned as a thought-leader in your industry but don’t really know what all the excitement is about. With help from PR, you can gain a better understanding of this vital term and achieve it for your company.
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Topics: public relations, thought leadership
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