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The Public Relations Blog

Karen Schexnayder

Karen Schexnayder is a marketing and communications professional with nearly 20 years of experience where she created compelling content for the real estate development, construction, manufacturing and retail industries. Karen serves as the president-elect and chairs the marketing committee for the Nassau Education Foundation, which supports the Nassau County, Florida, School District.

Recent Posts:

3 ways you can prepare for a public relations crisis

Planning proactively for potential crises with 3 key strategies

Lately you can’t turn on the television, log in to social media or pick up a newspaper without noticing a company’s public relations crisis unfolding. We have all seen what happens when a company isn’t prepared for an unexpected situation. It spirals out of control and creates a media storm of negativity. Your company can’t always prevent a bad situation from happening, so the more prepared you are, the better skilled you are to handle unforeseen circumstances.  Preparation can quickly turn a negative situation into a positive outcome.

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Topics: public relations, crisis communications



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