Success stories are how we demonstrate our case for the power of public relations. Each business challenge is unique, so we develop custom strategies for every project and program. We provide earned media, shared media, and owned media services for regional and national companies in a variety of industries – and the results speak for themselves.
A tech company was struggling to recruit new employees due to its negative online reputation. Axia used the media to tell the story of the company’s success and rapid growth, and created and promoted positive content over negative content on search engines. Axia’s efforts created more than 78.7 million impressions for the client.
Superior Group of Companies hired Axia to help with their 100-year-old company’s rebranding. Axia utilized earned and shared media to raise awareness of SGC's name change and rebranding. Axia earned 101 news placements, reaching more than 36 million impressions and 700K social media impressions.
Adecco hired Axia to help translate its brands in its local markets as a major player in the staffing industry. Axia created a national PR campaign, raising corporate awareness and earning target national news coverage. Adecco received more than eight times its return on investment in earned media coverage.
Brightway Insurance wanted to grow their emerging brand. Axia's multiyear PR campaign helped generate inbound franchisee leads for Brightway by researching editorial calendars and pitching media. The total estimated return on investment from media coverage exceeded $350,000 and this particular pitch and story generated 38 new and documented franchise leads.
Modis hired Axia to build brand awareness for the global staffing firm because the company had limited recognition outside its industry. Axia’s PR team wrote a news release on Modis’ plans to capitalize on the media attention and the company’s exposure during the Super Bowl. Axia’s earned new coverage brought in more than 10 times the positive audience that Adecco Group and Modis ever had before...
FIS hired Axia to develop an employee environmental program. Axia put together a campaign, developing internal communications and marketing tools. Field offices made many environmental improvements and FIS experienced enterprise-wide global success with its GreenLight program.
Rayonier hired Axia for public relations strategy and services to the executive and marketing communications teams. Axia provided spokesperson training and key message development, internal communications, strategic communications and action plans for the Nassau County Stewardship District, and communications about organizational design and division restructures, employee training and...
Tarmac hired Axia to establish and manage positive perception and reception as the new company developed an excavation site. Axia educated and promoted the good work and economic impact of the company and its operations. Axia carried the message to the public that Tarmac creates jobs and employment opportunities.
L. Gale Lemerand hired Axia to promote his invention: a touch-free door-opening system for public restrooms.Axia launched a PR campaign to educate consumers and businesses about the product. The earned media coverage reached more than five million consumers and decision-makers worldwide.