Success stories are how we demonstrate our case for the power of public relations. Each business challenge is unique, so we develop custom strategies for every project and program. We provide news media, social media, and web media services for regional and national companies in a variety of industries – and the results speak for themselves.
Louis Berger is a top federal contractor helping infrastructure and development clients solve their most complex challenges. The company aided in Puerto Rico’s redevelopment after Hurricane Maria, delivering more than 300 power generators to the island. Axia earned Louis Berger more than 665 million media impressions surrounding recovery efforts.
A national mortgage broker's negative online reputation was costing it $20,000/day in documented lost sales. Axia pitched industry contacts, positioning the company as a thought-leader, offering experts to speak as article sources. The 3,903 articles Axia generated increased positive media, helping to increase revenue by 1,200%.
TECH STAFFING COMPANY
A tech company was struggling to recruit new employees due to its negative online reputation. Axia leveraged the media to share the company’s success and rapid growth story, creating and promoting positive over negative content on search engines. Axia’s efforts created more than 78.7 million impressions for the client.
Southern Comfort hired Axia to promote its brand for “the world’s largest outdoor cocktail party.” Axia secured Southern Comfort’s celebrity chef placement on television, radio, print, and online media, as well as promoting Southern Comfort’s Tailgate Zone event. Axia’s efforts reached more than 432,000 consumers in just two days.
Shoppers World sought Axia’s expert guidance for "Undercover Boss" casting and PR services to promote its episode. Axia pitched local media, created a media advisory, secured news coverage, and managed Shoppers World’s social media during the broadcast. Axia secured coverage in 160+ outlets, reaching more than 42.3 million consumers.
It Works! hired Axia to increase its brand and product recognition nationally and globally. Axia developed company and product pitches to promote to top media outlets. More than 900 media outlets ran stories about It Works!, reaching 2.1 billion consumers.
REBOUNDERZ FRANCHISE AND DEVELOPMENT
Fast-growing Rebounderz Franchise and Development, franchiser of Rebounderz Indoor Trampoline Arena, wanted to share its success story with consumers and prospective franchisees. Axia provided account management, crisis communication, media relations, news writing, and media pitching. While working with Axia, in one year, Rebounderz grew from $8 million to $22 million.
L. Gale Lemerand hired Axia to promote his invention, a touch-free door-opening system for public restrooms. Axia launched a PR campaign to educate consumers and businesses about the product. That news media coverage reached more than five million consumers and decision-makers worldwide.
Blue Cross hired Axia to gain support for its new IT enterprise deployment. Axia created a detailed communications plan and strategy that eased employees, agents, and providers into the new system. The new software’s adoption went smoothly.
IntelligentM hired Axia to reach hospital leaders to spread a solution for this critical health care issue: hand washing. Axia launched a media awareness campaign directed at industry trade outlets. Axia earned the company national coverage almost instantly.