Success stories are how we demonstrate our case for the power of public relations. Each business challenge is unique, so we develop custom strategies for every project and program. We provide earned media, shared media, and owned media services for regional and national companies in a variety of industries – and the results speak for themselves.
Pirates Dinner Adventure temporarily closed its entertainment center to repair damage from Hurricane Irma. To promote its grand reopening, Axia pitched several news media outlets offering stories about the company and its new show. Major news outlets ran 14 stories on the reopening, reaching more than 4 million potential customers.
Louis Berger is a top federal contractor, helping infrastructure and development clients solve their most complex challenges. Louis Berger aided in Puerto Rico’s redevelopment after Hurricane Maria, delivering more than 300 power generators to the island. Axia earned Louis Berger more than 665 million media impressions about their recovery efforts.
A publicly traded retail store had an employee and customer altercation, causing the customer to vent her frustration online, which quickly gained negative attention. The retailer reached out to Axia's PR team, who crafted crisis responses for the retailer. Axia’s quick response prevented the news story from going national and from attracting attention from media.
A national mortgage broker's negative online reputation was costing it $20,000/day in documented lost sales. Axia pitched industry contacts, positioning the company as a thought-leader, offering experts available to speak as sources for articles. The total value of the 3,903 articles Axia generated increased positive media, which helped increase revenue by 1,200 percent.
Superior Group of Companies hired Axia to help with their 100-year-old company’s rebranding. Axia utilized earned and shared media to raise awareness of SGC's name change and rebranding. Axia earned 101 news placements, reaching more than 36 million impressions and 700K social media impressions.
Shoppers World sought Axia for its expert guidance during "Undercover Boss" casting and for PR services to promote the episode. Axia pitched local media, created a media advisory, secured news coverage, and managed Shoppers World’s social media during the broadcast. Axia secured coverage in more than 160 outlets, reaching more than 42.3 million consumers.
Lee Lewis hired Axia to educate consumers about NiP Energy Dip as a tobacco-free alternative to traditional chewing dip. Axia ran an effective PR campaign gaining media exposure and helping attract retailers that would carry the product. Sales increased by approximately 40 percent during the campaign.
Tappocity, hired Axia for effective public relations that could get the brand launched. Axia launched a campaign, introducing Tappocity to important audiences and critical resources. Two days into the campaign, Axia landed Tappocity coverage in a top e-commerce publication.
When A1A Solar announced it was installing Florida’s largest private rooftop solar array, they hired Axia to handle all media relations. Axia developed a news release that was pitched to media outlets. Axia earned A1A Solar Contracting eight news articles and corresponding social media mentions.