Success stories are how we demonstrate our case for the power of public relations. Each business challenge is unique, so we develop custom strategies for every project and program. We provide earned media, shared media, and owned media services for regional and national companies in a variety of industries – and the results speak for themselves.
A national mortgage broker's negative online reputation was costing it $20,000/day in documented lost sales. Axia pitched industry contacts, positioning the company as a thought-leader, offering experts available to speak as sources for articles. The total value of the 3,903 articles Axia generated increased positive media, which helped increase revenue by 1,200 percent.
A tech company was struggling to recruit new employees due to its negative online reputation. Axia used the media to tell the story of the company’s success and rapid growth, and created and promoted positive content over negative content on search engines. Axia’s efforts created more than 78.7 million impressions for the client.
Southern Comfort hired Axia to promote their brand for “The World’s Largest Outdoor Cocktail Party.” Axia placed Southern Comfort’s celebrity chef and “America’s Chief Entertaining Officer,” on television, radio, print, and online media, as well as promoted Southern Comfort’s Tailgate Zone event. Axia reached more than 432,000 consumers in just two days.
Brightway Insurance wanted to grow their emerging brand. Axia’s plan for the startup began with a local campaign focused on building Brightway’s brand recognition and positioning their CEO as a thought-leader. Axia earned coverage in outlets like Entrepreneur and Fox Business, leading to more than a five-time return on investment based on media exposure alone.
Fidelity National Financial (FNF) hired Axia to improve its presence and reputation as a good corporate citizen in the Jacksonville market. Axia seeked third-party awards, honors, accolades, and endorsements for FNF’s various volunteer and financial contributions in Northeast Florida. The earned media coverage of the awards and contributions gave FNF the reputation they were looking for.
Avianne & Co. hired Axia to strengthen its reputation as a unique custom jeweler and to increase online sales. Axia developed its relationships with top jewelry industry magazines and trade publications and pitched stories about the pieces the company creates for celebrities. Axia earned more than 560 articles published, totaling more than 680 million consumer impressions.
The Bougainvillea Clinique, cosmetic surgery and medical spa center, hired Axia to earn recognition for his innovative surgery technique. Axia launched a PR campaign positioning the surgeon as a thought-leader in his industry. Axia’s work helped the clinic reach 680 million consumers.
The Center For Reproductive Medicine hired Axia to achieve greater awareness for its unique qualifications and high success rates. Axia developed a three-pronged PR plan, which included a social media campaign, speaking engagements and, exposure in the news. CRM saw a 26 percent increase in web traffic within the first 90 days.
Pragmatic Works, a fast-growing, privately-held database analytics and business intelligence technology company, reached out to Axia Public Relations via client referral to help promote its corporate social responsibility program, Pragmatic Works Foundation. The program was centered around a free, one-week IT training program offered to veterans and unemployed/underemployed individuals who lacked...
As fast-growing Reichard Staffing and RDW Professional Staffing merged with Jacksonville’s Alluvion Staffing, executives knew they needed to find a PR agency partner that could successfully share the news of the merger with the media and through external communications. They also needed a strategic partner to review internal messages that would go to employees, currently placed candidates and...