Success stories are how we demonstrate our case for the power of public relations. Each business challenge is unique, so we develop custom strategies for every project and program. We provide news media, social media, and web media services for regional and national companies in a variety of industries – and the results speak for themselves.
Sonray Technologies hired Axia to increase awareness for solar-powered car cooler-ventilators across the United States. Axia pitched the media using news releases, launch video news release, photos, b-roll, and samples. The product reached approximately 75.4 million consumers with an estimated assigned publicity value of more than $3.7 million.
L. Gale Lemerand hired Axia to promote his invention, a touch-free door-opening system for public restrooms. Axia launched a PR campaign to educate consumers and businesses about the product. That news media coverage reached more than five million consumers and decision-makers worldwide.
BEWELL HEALTH - DR. HANA’S NASOPURE
BeWell Health hired Axia to increase brand awareness and sales of its new product, Dr. Hana’s Nasopure. Axia pitched to news media outlets nationally. The campaign earned media coverage in outlets like Health, Good Housekeeping, and The Wall Street Journal, and helped boost sales to a reported $500,000 annually.
Thermscrub hired Axia to get national attention for its product, an innovative medical personnel uniform. Axia pitched the product to health care employees and industry news media. Thermscrub earned 36.7 million impressions in 45 days.
NIP ENERGY DIP
Lee Lewis hired Axia to educate consumers about NiP Energy Dip as a tobacco-free alternative to traditional chewing dip. Axia ran an effective PR campaign, gaining media exposure and helping attract retailers that would carry the product. Sales increased by approximately 40% during the campaign.
AVIANNE & CO. JEWELERS
Avianne & Co. hired Axia to strengthen its reputation as a custom jeweler and increase online sales. Axia developed relationships with top jewelry industry and trade publications and pitched stories about the pieces the company creates for celebrities. Axia secured more than 560 articles, totaling more than 680 million consumer impressions.
THE BLUE FOUNDATION
The Blue Foundation hired Axia to help it achieve more recognition for its worthy work. Axia initiated a statewide PR campaign, prepared investor presentations, and managed events. Every event produced excellent news media coverage positioning The Blue Foundation in the hearts and minds of Floridians.
ANNE CAIN GOLF ACADEMY
Anne Cain Golf Academy hired Axia to promote the academy’s new graphic system. Axia pitched the product to regional and national news media. Axia’s news media coverage included all local TV news and sports shows and magazines, among others.
THE BOUGAINVILLEA CLINIQUE
The Bougainvillea Clinique, a cosmetic surgery and medical spa center, hired the Axia PR team to earn recognition for its founder and his innovative new surgery technique. Axia launched a PR campaign positioning the surgeon as a thought-leader in his industry. Axia’s work helped the clinic reach 680 million consumers.
CENTER FOR REPRODUCTIVE MEDICINE
The Center for Reproductive Medicine hired Axia to achieve greater awareness for its unique qualifications and high success rates. Axia developed a three-pronged PR plan, including a social media campaign, speaking engagements, and exposure in the news. CRM saw a 26% increase in web traffic within the first 90 days.