America’s most admired and fastest-growing brands turn to Axia, one of Forbes’ Best PR Agencies in America. Companies like yours select Axia to share their stories through the news, social media, and online.
These success stories demonstrate the power of public relations to create visibility, trust, consideration, and decisions for brands, products, services, and experts. Because each business challenge is unique, we develop custom public relations strategies, tactics, and measurement programs for every client and campaign – and the results speak for themselves.
Brightway Insurance wanted to grow its emerging brand. By researching editorial calendars and pitching media, this multi-year PR campaign helped generate inbound franchisee leads for Brightway Insurance. This campaign helped Brightway Insurance build a strong brand, generate viral media coverage, and create a reputation in business and franchise trade media as a smart franchise investment.
Sonray Technologies hired Axia to increase awareness for solar-powered car cooler-ventilators across the United States. Axia pitched the media using news releases, launch video news release, photos, b-roll, and samples. The product reached approximately 75.4 million consumers with an estimated assigned publicity value of more than $3.7 million.
L. Gale Lemerand hired Axia to promote his invention, a touch-free door-opening system for public restrooms. Axia launched a PR campaign to educate consumers and businesses about the product. As a result, the news media coverage reached more than five million consumers and decision-makers worldwide.
intelligentM wanted to reach hospital leaders to spread a solution for this critical health care issue: hand washing. Axia launched a media awareness campaign directed at industry trade outlets. This earned the company national coverage almost instantly.
BEWELL HEALTH - DR. HANA’S NASOPURE
BeWell Health hired Axia to increase brand awareness and sales of its new product, Dr. Hana’s Nasopure. Axia pitched to news media outlets nationally. The campaign earned media coverage in outlets like Health, Good Housekeeping, and The Wall Street Journal, and helped boost sales to a reported $500,000 annually.
Thermscrub hired Axia to get national attention for its product, an innovative medical personnel uniform. Axia pitched the product to health care employees and industry news media. Thermscrub earned 36.7 million impressions in 45 days.
NIP ENERGY DIP
Lee Lewis hired Axia to educate consumers about NiP Energy Dip as a tobacco-free alternative to traditional chewing dip. Axia ran an effective PR campaign, gaining media exposure and helping attract retailers that would carry the product. Sales increased by approximately 40% during the campaign.
Secure-Res hired Axia to rebrand the company as it was growing and expanding its product and service offerings. Axia implemented a product launch and renamed the company Vizergy. Vizergy attracted 93,000 unique website visitors within 24 hours of a media tour.
Turfgrass America, a leading national provider of greens grass to golf courses, selected Axia Public Relations to help market its new MiniVerde putting surface, which not only ranked first nationally in ultra-dwarf bermuda grass, but The Players also debuted it in its PGA Tour tournament. With a small budget and a timeframe tighter than the Sawgrass fairways, Axia earned the equivalent of more than $63,000 in advertising dollars in just 30 days.
Erchonia hired Axia to build awareness for its new low-level laser medical treatment. Axia developed a campaign to reach industry professionals. The campaign earned more than 141 million media impressions via 80 earned media articles.