Success stories are how we demonstrate our case for the power of public relations. Each business challenge is unique, so we develop custom strategies for every project and program. We provide news media, social media, and web media services for regional and national companies in a variety of industries – and the results speak for themselves.
RETAIL STORE CRISIS
A publicly traded retail store experienced an employee-customer altercation, causing the customer to vent her frustration online, which quickly gained negative attention. The retailer reached out to Axia's PR team to craft crisis responses. Axia’s quick action prevented the story from going national and attracting further attention from the media.
A national mortgage broker's negative online reputation was costing it $20,000/day in documented lost sales. Axia pitched industry contacts, positioning the company as a thought-leader, offering experts to speak as article sources. The 3,903 articles Axia generated increased positive media, helping to increase revenue by 1,200%.
FIDELITY NATIONAL INFORMATION SERVICES (FIS)
FIS hired Axia to develop an employee environmental program. Axia put together a campaign, developing internal communications and marketing tools. Field offices made environmental improvements and FIS experienced enterprise-wide global success with its GreenLight program.
CENTER FOR REPRODUCTIVE MEDICINE
The Center for Reproductive Medicine hired Axia to achieve greater awareness for its unique qualifications and high success rates. Axia developed a three-pronged PR plan, including a social media campaign, speaking engagements, and exposure in the news. CRM saw a 26% increase in web traffic within the first 90 days.
CHRISTINI’S RISTORANTE ITALIANO
Christini’s Ristorante Italiano hired Axia to boost awareness among consumers. Axia implemented a media relations and social media engagement campaign.The restaurant’s social media presence grew immensely due to this news media coverage, giving the restaurant the attention it deserves.
Service America hired Axia for reputation management and crisis management services. Axia launched an outreach and social media campaign and managed customer reviews. Axia improved the public’s perception of the company by leveraging earned media, blogging, and social media strategies.
FOUNDATION FINANCIAL GROUP
Foundation Financial Group hired Axia PR to help it gain nationwide exposure. Axia’s PR campaign gained media exposure for the company's accomplishments and highlighted its stellar customer service and fast growth. Axia helped Foundation Financial Group increase its awareness locally and nationally, which, in turn, increased the company’s revenue exponentially.