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PR Firm serves up a new title sponsor

Posted by Jason Mudd

 

Octagon, the world’s largest sports marketing firm, selected Axia Public Relations to find a new sponsor its Women’s Tennis Association event in Northeast Florida. In order to gain the expsoure Octagon needed to spread the news of this unique opportunity, Axia reached out to Sports Illustrated and USA Today along with many other news outlets. By the end of its campaign, Axia gained more than a half-million dollars in earned media coverage that generated the leads required to secure a new title sponsor.

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Topics: Most Popular Case Studies, National, Sports, Public Companies, Large Companies, medium companies, B2B, staffing firm, sponsorships

PR firm gives local skate park a leg up

Posted by Axia Public Relations

Operation Skate is dedicated to the vision of providing a city and county supported and supervised park for skateboarders, rollerbladers and BMX bicyclists. As a former youth skateboarder and Fernandina Beach native, Axia’s founder Jason Mudd was thoroughly stoked to get involved.

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Topics: Media Relations, B2C, Local PR, Small Companies, Florida, sponsorships, Sports, Non-Profit

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