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Case Studies - We've got this!

University increases MBA enrollment by 50%

Posted by Jason Mudd

At the recommendation of a delighted client, the CEO of a Fortune 5000 global company and incoming board chair, Jacksonville University received $10,000 matching funds from that chairman's company to launch an image campaign to improve the local public perception of Jacksonville University.


After that successful endeavor, JU sought out Axia Public Relations to dramatically increase enrollment in its adult degree programs (ADP) and various master’s degree programs. Axia implemented an integrated campaign that included direct marketing, print, radio, television and earned media coverage, as well as a strong online program.


From Axia’s campaign, JU saw a 50-percent increase in MBA and ADP enrollment.

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Topics: Media Relations, Professional Services, Jacksonville, medium companies, private companies, B2C, education, economic development, National, Inbound Marketing, Special Projects, Large Companies, Crisis Communications, Branding, Consumer Services, Reputation Management

Public relations firm creates an effective image presentation for expanding manufacturing company

Posted by Axia Public Relations

Annandale Millwork/Allied Systems helps residential and commercial builders construct better buildings in a fraction of the time it takes with conventional methods. When the company opened its new factory in northeast Florida, Annandale Allied executives sought Axia’s help to develop a new and improved brand presentation nationwide that showed its revolutionary benefits in action.

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Topics: National, B2B, Professional Services, medium companies, Engineering, Construction, Inbound Marketing, Website

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