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Practice the one-breath test when writing

By Axia Public Relations

If your blog, social post, or email is full of block text, you’re already asking for a lot of attention from your audience. Adding long-winded sentences into the already long paragraphs is only asking for them to tune out. Whether it be a 30-minute blog read or a quick social post, if your sentence takes more than a breath to say out loud, consider editing it down for concision or breaking it up into two sentences.

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