Welcome to Axia Public Relations! Times are tough, but our PR firm is here to offer its diverse talent pool as an expert resource to build your brand awareness and reputation in the media – media that has the power to drive stories that influence!
From our client-engaging influencers to our art directors and award-winning news consultants – with plenty of diverse talents in between – Axia offers PR services for regional and national businesses, including transportation and logistics companies.
As a transportation and logistics company – perhaps, now, more than ever – you need to influence and engage your company's most important audiences, and one way to do that is to get in front of them. Our PR firm will find the ideal speaking engagements, appearances, and message to maximize your positive public exposure, but that is only the beginning!
It's time to emerge from survival mode and position your company into thrive mode! By leveraging our news media, social media and web media relationships, your standing with your target audience can be, noticeably, strengthened.
News media allows us to bolster your transportation and logistics company brand and maximize its visibility, trust, and loyalty among target-industry contacts and consumers. Our news media arenas cover a plethora of possibilities: speaking engagements, award presentations, spokesperson media training, crisis management, guest appearances on podcasts, and more! Companies, of all types, rely on positive and powerful exposure to enhance traffic, clients, and sales.
Social media, as user-generated content, allows us to utilize social networking, online reviews, question-and-answer sites, social-influencer groups, and much more to rectify and/or solidify your company's brand identity and brand loyalty.
Your transportation and logistics company caters to a specific audience, and our PR firm can determine the most-effective strategies designed to increase engagement for that niche group.
Web media allows us to, powerfully, promote your company through a variety of means, including dynamic website design and development. You want content that will 'speak' to your target audience – when you 'speak their language', you draw them in and engage them. Though web design and development is only one form of web media, its pivotal importance for your company cannot be overstated.
Attention-grabbing imagery, succinct and visually-appealing infographics, critical Calls-to-Action, ease of navigation, mobile optimization, and other requisite elements included in web design and development are critical for your company's success! Bottom line: our website creations make the difference between new conversions and lost prospects. Learn how to become a client today.
Imagine what happens when all three of the, above-mentioned, media platforms are combined! As a transportation and logistics company, you can reap the rewards of killer PR campaigns that generate maximized exposure, increased and improved leads, more sales, and galvanized consumer confidence.
But what if your company suffers a blow due to negative press or bad reviews? Our PR firm offers a revolutionary review-management platform to effectively and efficiently monitor, collect, and promote your online reviews.
Whether your transportation and logistics company is dealing with negative online reviews or other potentially-devastating input, our PR firm can mitigate the damage through success-driven strategies that are innovative and proven! How a company responds to negative press will determine whether that company will thrive, merely survive, or die.
Through authentic, transparent, and comprehensive reputation-management strategies, our PR firm can 'stop the bleeding'. With a proactive crisis-communication plan in place, your company can be minimally impacted, and it can leverage the crisis plan to build deeper trust with your customers and the community.
Here is only one example of a business surviving a tragic turn-of-events:
In 1982, Johnson & Johnson experienced its shocking Tylenol tampering which resulted in seven deaths. The company was swift with its readied PR strategy. Johnson & Johnson plowed through the devastation of a $100 million+ retail loss. In the end, not only did the company survive, but it was able to boost its credibility due to its intentional and timely PR responses.
Our crisis communications experience includes a vast array of scenarios:
150K inappropriate emails sent to K-12 students
Negative online reviews
Racist-hiring allegations, and so much more!
At Axia PR, our strategies are measurable – you have the, seamless, ability, to track the outputs, outtakes, outcomes, and impacts of our PR efforts! Through positive exposure, enhanced visibility, and strengthened consumer trust, your transportation and logistics company can move forward like a fine-tuned engine.
To gain more information on how Axia's PR campaigns and PR management strategies can benefit your transportation and logistics company, call our team at 888-PR-FIRM-8 or schedule a free consultation.