In a burgeoning industry such as artificial intelligence, it is important to clearly communicate what you do and how it benefits others. After all, people won’t use your services if they don’t understand the value, and the way you communicate it also matters.
With a track record of success and a commitment to those we serve, Axia Public Relations is the qualified and reputable PR firm your artificial intelligence company needs. Between us and our 20 colleagues across North America, we maintain current industry best practices and can design an innovative plan to help your company thrive and grow.
Below are just a few reasons why you should consider Axia PR:
We are PR experts — Our stellar track record and recognition support this claim. We have served countless PR needs in a myriad of industries.
We know traditional PR doesn’t work anymore — Partnering with HubSpot, we are abundantly proud of our inbound marketing methods, which virtually attract new customers to your company.
Value-Driven Approach — Utilizing a flat-rate billing system, we avoid the tedious practice of charging clients for each individual project aspect. Rather than tracking hours, we focus on our results and their corresponding value. Our experience has shown that hourly billing engagements are not in anyone’s best interest, so we strive to avoid it.
At Axia PR, we are serious about our core values, which are:
Integrity: Always do what’s right by honoring our commitments and the PRSA Code of Ethics.
Ideas: Develop innovative solutions to business challenges.
Relationships: Build and leverage mutually beneficial relationships.
Results: Ambitiously drive desired, measurable results.
Improvement: Get 1% better every day by consistently investing in professional development.
Every day is a new opportunity to achieve our ideals and produce great work. We take these values with us when we hire, train, recruit, and develop our staff. We look forward to showing you the Axia PR difference.
Unless you’ve worked in the field, it can be confusing to know the difference between marketing and PR. While there are similarities, PR is a more encompassing view of your overall public exposure. With so many ways for you to market your message, you need a thorough PR plan, and Axia PR can provide that. We can help you increase your exposure and sales as you navigate the crossroads of news media, social media, and web media.
News media, or “earned media,” can come from events that lead to you or your business being featured in a news story. This includes speaking engagements, winning awards, guest appearances on podcasts, spokesperson media training, and crisis management, among our PR news services.
Online user-generated content is referred to as social media, or “shared media”. This can include social networking, online reviews, reputation management, influencer marketing, influencer sites, questions and answers, and other sites featuring user-generated content.
Web media, or “owned media” refers to content you have or will create and own. Your website, blogs, newsrooms, search engine optimization, inbound marketing, email marketing, and landing pages can all fall under this umbrella.
When strategically combining these three forms of media, Axia PR can compile the right PR strategy and ongoing maintenance plan you need to succeed. Furthermore, Axia PR does the heavy lifting of booking speaking engagements, submitting your businesses for awards, managing your online reviews, and more as you work to grow your business.
It can be overwhelming when you’re striving to grow your artificial intelligence company and meet the requirements. Add to that the pressures for constant interaction with the public through PR, and your list of worries become even longer. By hiring Axia PR’s reputable pros, you have one less thing to worry about as we spread your message.
Another advantage of quality PR is that it is measurable. Through advanced data analytics, we can show you the actual results of our efforts. We continue to strive to be an industry leader and bar setter when it comes to our ability to report, measure, and evaluate best practices. You’ll receive detailed reports, so you can know how much we are helping. Check out our case studies.
When businesses partner with Axia PR, one of our main goals is to promote and protect their reputation and brand identity. We accomplish this through a variety of services, including:
News Media Coverage: Our PR firm earns positive news media coverage for your company, its products/services, leaders, opinions, ideas, and innovations, ultimately building your brand and reputation by increasing visibility, trust, and loyalty among target industry contacts and consumers.
Crisis Communications Management: Every company faces a crisis at one point or another. Not having a crisis communications plan in place could mean the end of your company. If you handle a crisis correctly, you minimize and even leverage it to build deeper trust with customers and the community.
Online Review and Reputation Management: Positive reviews drive customers to your company, and negative reviews drive them away, costing you money. With your reputation at stake, how can you keep up and protect your brand on thousands of review sites? Axia PR offers a revolutionary review management platform to effectively and efficiently monitor, collect, and promote your online reviews.
Social Media Management: Of all internet users, 74% are active on social media, making it an extremely effective tool for reaching most audiences. Our PR agency can manage your social media profiles and efficiently engage your target audiences to boost your visibility.
Website Design and Development: Axia PR designs and develops custom, growth-driven websites for companies that want impressive and effective sites that speak to their target audiences.
Inbound Marketing: Inbound is a web marketing methodology that is education-based rather than interruption-based. Its focus is on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience to ultimately drive profitable customer action.
And we’re just getting started. We also can provide spokesperson training, award entries, connect you with brand influencers, podcast appearances, book speaking engagements, expert blogging, and more.
We are excited about working with you to help your artificial intelligence company thrive. When you’re ready, visit our Become a Client form, give us a call at 888-PR-FIRM-8 (888-773-4768), and let’s schedule a free consultation to go over your business’ needs and begin building your company’s media empire!