Director of Digital Media
Job title: Director of Digital Media
Location: Remote (preference for Eastern or Central U.S. time zones)
Employment type: Full time
Reports to: Managing Partner
Compensation: $50K–$85K annual salary range, based on qualifications and experience
Benefits: Excellent benefits package including unlimited paid time off, matching 401K, QSEHRA healthcare insurance, gym membership, and profit sharing
We are currently only identifying qualified potential candidates for this role and will not schedule interviews until next quarter.
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Job Summary
Axia Public Relations seeks a Director of Digital Media to lead its social media and web services. This is a strategic leadership role focused on client satisfaction, ROI-driven campaigns, and team guidance. Candidates must bring agency experience, technical acumen, and alignment with Axia’s core values: integrity, ideas, relationships, results, and improvement.
Key Responsibilities
- Lead and oversee the Axia digital team’s delivery of social media and website services.
- Develop, implement, and refine digital strategies to meet client objectives.
- Leverage data-driven insights and testing methodologies to improve campaign performance.
- Analyze campaign performance and optimize media plans for maximum ROI.
- Serve as the client-facing expert who communicates the rationale behind recommendations and demonstrates ROI.
- Lead the development and optimization of digital media strategies aligned with clients’ goals.
- Collaborate with creative, account, and analytics teams to create cohesive campaigns.
- Guide internal team members to ensure consistent alignment with Axia’s standards and values.
- Identify and pursue opportunities to increase client success through digital initiatives.
- Oversee analytics and reporting using tools such as Google Analytics and HubSpot.
- Stay updated on evolving digital media trends, best practices, and new technologies, tools, or emerging platforms.
Minimum Requirements
- 5+ years of digital marketing experience
- 2+ years of agency experience (required)
- Proficiency in media analytics platforms and attribution models
- Proven leadership experience with remote or hybrid digital teams
- HubSpot Inbound Certification (required)
- High-level experience with WordPress and CMS platforms
- Familiarity with HighLevel, Canva, ClickUp, and social media management platforms (e.g., Buffer, Hootsuite, or Sprout Social)
- Deep understanding of social media strategy, SEO, and digital content best practices
Personal Attributes:
- Results-oriented mindset with a focus on measurable performance
- Confident communicator able to explain complex digital strategies clearly
- Strong organizational and time management skills
- Committed to continuous improvement and professional development
- Alignment with Axia’s core values
Job Characteristics
Below are the primary job characteristics and qualities necessary to thrive in the role.
Pace and Variety of Activities
- Sense of urgency to achieve timely, quality results
- Varied activities
Focus
- Technical, analytical focus
- Creative work within established standards and guidelines
Decision-Making
- Proactive, creative problem-solving
- Skill in minimizing risk
- Quick, authoritative decision-making based on knowledge and experience
Communication and Collaboration
- Factual, task-based communication
- Effective team management and mentoring to ensure high performance and collaboration
- Creative collaboration focused on problem-solving
Delegation and Leadership Style
- Authoritative leadership based on expertise and knowledge of systems
- Directive leadership to meet established quality and time standards
- Delegation of routine details with opportunity for close follow-up
How to Apply
Please complete this short profile form: Axia Employment Profile
- Submit your best pitch (as a cover letter) and resume.
- Share your three favorite work samples as a follow-up. Please also share up to three samples of your most recent and most prominent earned media coverage (on behalf of an organization) in consumer or industry outlets.
- We prefer PDFs and links. If you’re submitting a video or large file, please share a link.
Salary and Benefits
- Compensation: $50K–$85K annual salary range, based on qualifications and experience
- Payable by direct deposit on the 15th and 30th of each month
- Profit sharing
- Unlimited paid time off and 10 annual paid holidays, plus Dec. 24 through Jan. 1
- Summer Fridays
- Short-term disability
- QSEHRA health insurance match
- Matching 401K retirement plan
- Fitness match
- Mobile phone and data match
- Visit axiacareers.com to learn more.
Travel Requirements
Travel will comprise up to 10% annualized, with most months requiring no travel and up to two months requiring up to 50% travel for media tours, trade shows, conferences, speaking engagements, and current and prospective client site visits.
Physical Requirements
- Sitting: The employee will sit for extended periods at their desk while working.
- Standing: The employee may need to stand for up to an hour at a time while attending events.
- Walking: The employee may walk considerable distances while supporting client needs, such as walking to meetings, touring facilities, and walking through airports.
- Lifting: The employee may need to raise or lower objects from one level to another weekly as part of their office operations.
- Carrying: The employee may need to carry objects such as a laptop, files, or a briefcase.
- Grasping: The job requires the employee to regularly pick up objects like papers and office supplies with their fingers.
- Reaching: The employee will use their hands and arms regularly to type and reach for objects.
- Stooping and crouching: The employee will rarely be required to bend forward at the waist or bend their legs and spine.
- Near acuity: The employee will utilize a computer to produce work product and read content on a computer and in print.
- Speaking: The employee will regularly express ideas through speaking.
- Listening: The job regularly requires the perception of carefully listening to others by phone and in person.
- Accommodations are available for employees with disabilities.
About Axia Public Relations
What We Believe
We believe public relations is the best way to build and maintain a great reputation. But when people don’t know what effective PR is, they often do it wrong.
Who We Are
Forbes Magazine named Axia one of America’s Best PR Agencies.
Our core values reflect who we are and what our clients need to thrive. We continue relationships only with clients and colleagues who honor our core values:
- Integrity
- Ideas
- Relationships
- Results
- Improvement
What We Do
We help organizations share stories that matter to their critical audiences. Our experts deliver measurable results through our unique news, social media, and web services, helping our clients gain visibility, consideration, and trust.
Who We Serve
America’s most admired and fastest-growing organizations trust Axia as their PR agency of record. Our clients’ industries include:
- Construction
- Home improvement
- Insurance
- Cybersecurity
- Dental
- Franchisors
What We’ve Built
In 2002, Jason Mudd founded Axia in his den without a single client — but with a determination to create a better PR agency experience for clients and employees.
Twenty-some years later, the World Communications Forum named him North America's Best PR Leader, and companies nationwide choose to work with Axia’s small team of highly effective, award-winning experts.
Axia’s commitment to clients remains unwavering. Our agency has built an excellent reputation (net client and employee promoter scores range from 98–100), our clients are industry thought leaders, and we are positioned for significant growth.
Equal Opportunity Employer
Axia is an equal opportunity employer committed to providing a workplace free from harassment and discrimination. We celebrate our employees’ unique differences, which help drive curiosity, innovation, and success.
We do not discriminate. This includes based on race, religion, disability, ethnicity, national origin, gender identity, gender expression, sexual orientation, age, marital status, veteran status, pregnancy, parental status, genetic information, political affiliation, or any other protected status. Accommodations are available for applicants with disabilities.
We are currently only identifying qualified potential candidates for this role and will not schedule interviews until next quarter.
