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Insight℠

Thought-leadership PR program

Holding a position of thought-leadership  the art of contributing fresh ideas and unique insight to an industry  is an important factor in your company’s success. 

Insight service

Axia Public Relations understands how your company can benefit when consumers and the media recognize you as a thought-leader within your industry. Leveraging social media, speaking engagements, and news coverage, we use our creative InsightSM program to help position your company's representatives as thought-leaders who contribute fresh ideas to your niche market, effectively positioning your company for the next level of growth.

 

We establish your organization as a “go-to” company, subject-matter expert, and, ultimately, a trusted client adviser.

 

Axia Public Relations will help your company gain recognition among industry peers for innovative solutions, which will help drive sales while increasing consumer awareness.

 

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58%

of decision-makers say they choose a company based on its thought leadership of companies.

 

 

 

 

- Linkedin

61%

of decision-makers say they are more willing to pay premium prices to work with a brand that articulates a clear vision through thought leadership.

 

- LinkedIn

55%

of decision-makers say they use thought leadership content as an important way to vet a company.

 

 

 

- LinkedIn

50%

of marketers in 2018 chose thought leadership as a budget priority.

 

 

- Content Fitness

71%

of marketers are benefitting from thought leadership in the form of website traffic.

 

- Survey Monkey

70%

of respondents said companies can be thought leaders.

 

 

- Mantis Research

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