Our show
After 12 years, we rebooted our Axia Impact podcast as a video podcast with a new name and new guest format.
On Top of PR helps PR/marketing leaders leverage the power of PR to build a strong brand and great reputation. Each week, we have a featured guest and discuss relevant topics, tips, and trends in PR and marketing via a video Q&A session. Recent guests are from Inc, Disney, Wells Fargo, Undercover Boss, Firehouse Subs, and Wounded Warrior Project.
Our schedule
We release new episodes Tuesdays at 5 a.m. Eastern. Episodes launch about 8-10 weeks after their initial recording unless we expedite or delay the process. Every fifth episode is a solocast where it's just me (no guests), and I share my smarts with our audience.
Our recordings
Our interviews are not aired live. Our best episodes are 20 to 30-minute informal Q&A sessions focused on a single topic. We need about 50 minutes together via a video recording to accomplish that. This allows us time to check and adjust lighting, background, and sound.
Our topics
During our recording, we’ll focus on one topic that’s most relevant and helpful to our audience. Let’s explore your top recommended topics based on your expertise and unique point of view.
Our target audience
Our target audience is PR and marketing leaders at regional (mid-market) and national (enterprise) corporations. We also attract entrepreneurs, small businesses, and PR/marketing/advertising industry leaders, agencies, consultants, students, and others.
Our actual audience
On Top of PR is one of the top 5% most popular podcast shows (out of 1.9 million podcasts) globally as ranked by Listen Score, which calculates the estimated popularity score for podcasts, similar to Nielsen TV ratings. – Listen Notes
Our podcast listeners are: • 57% female. • 41% 35-44 years old
Our vodcast audience is: • 74% male. • 60% 18-34 years old
and growing every week!
Technical setup
Wired microphones and headsets are often better than wireless. Visit our guidelines.
Our host
Jason Mudd, APR, is the CEO of Axia Public Relations. He’s a trusted adviser for some of America’s most admired brands including American Airlines, Budweiser, Dave & Buster’s, H&R Block, Hilton, HP, Miller Lite, New York Life, Pizza Hut, Southern Comfort, and Verizon. Forbes named Axia Public Relations one of America’s Best PR Agencies for 2021.
Our platforms
We record audio/video and release our vodcast/podcast on top streaming platforms, including:
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• Spotify |
• and more! |
Our social media channels (please follow and subscribe)
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On Top of PR |
Axia Public Relations |
Jason Mudd |
Interested in being a sponsor for On Top of PR?
