Axia Public Relations specializes in being a media relations firm. We call our media relations program our NewsBureau service.
A news story written about your product or service has six times the readership and three times the credibility of an advertisement of the same size, according to Starch Research. Eighty-nine percent of Americans agree that reading about a company in the news is more influential and credible than reading a company’s advertisements. Therefore, unpaid advertisements are more likely to gain customer trust and loyalty, ultimately boosting brand credibility while increasing your company’s profits. In order to achieve this type of positive coverage, your company must maintain strong communications with news outlets.
Effective media relations is critical to ensuring that your company’s message is accurately communicated to and understood by your target audiences. Let Axia Public Relations generate positive media relations for your company and its products, services, experts and ideas. We work closely with clients to establish brand credibility by gaining local, regional and national news coverage that helps increase company profits. Team up with Axia Public Relations’ media relations talent and your business will have a well-connected, results-oriented partner that helps drive your organization to the top of your industry.