Many businesses will face a public relations crisis this year. Statistics show that more than half of them will be out of business within two years. Managing public relations in a crisis is not a job for the faint-hearted or the uninformed. If you want to survive, you’re going to need expert advice.
How to plan for a crisis, even as it’s unfolding
3 things to always say and which one to say first
6 things you must never say
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