Strategic insights provide valuable data to direct tactics and objectives for your public relations campaign.
Axia Public Relations specializes in news media, social media, and web media. Your company’s strategic PR plan may include all three categories.
Topics: public relations, webinar, news media
Keeping your company’s website updated is an important factor in driving traffic and revenue. According to Adobe, given 15 minutes to consume content, two-thirds of people would rather read something off a beautifully designed page than plain text. Fifty-one percent of people feel that “thorough contact information” is the most important element missing from many company websites. Thirty-nine percent of people will stop engaging with a website if images won’t load or if they take too long to load.
Topics: webinar, web design & development, owned media
Learn what they really think about your press releases
Have you ever wondered what happens to your press release after you send it off? Those who attended Axia Public Relations’ latest webinar, “Confessions of CNN Producers,” learned what the journalists and producers at this media giant really think about the information they receive. You can access a recording of the event here.
Getting your company on CNN may be difficult, competitive and challenging, but it is absolutely possible. You just have to know why many pitches fail and avoid making those same mistakes.
Topics: public relations, webinar
Join the public relations webinar that will demonstrate why your company needs CNN’s attention
Obtaining national media coverage for your company takes hard work, persistence and knowing the right people, but the benefits far outweigh all the effort. Pitching to a specific national news outlet like CNN takes special know-how. Watch the webinar now!
Discussions will include how companies and public relations firms can increase the chances that CNN will accept their pitches and what the producers are really looking for in those pitches. If you have not already put CNN on your media list, knowing more about the news giant might change your mind.
Topics: public relations, webinar
Join this PR webinar and learn how anything is possible with the right pitch
For decades, CNN has been the recognized leader in 24-hour news programming. It seems impossible for you to get your company or CEO featured on the network, right? Or is it? Watch our webinar with a CNN producer to learn more.
Topics: public relations, webinar
How to pitch to Franchise Times magazine
If your company has anything to do with the franchise industry, Franchise Times magazine is the publication for you. This was the foremost message conveyed during Axia PR’s "Meet the Editor" webinar featuring Franchise Time's Executive Editor Nancy Weingartner. You may watch the Franchise Times "meet the editor" webinar recording and learn about how to get your company or clients into a magazine that focuses on numerous fields under the franchising spotlight.
Topics: public relations, webinar
Why you should add Franchise Times readers to your target audience
For entrepreneurs hoping to start franchises and potential business owners looking to purchase them, there is Franchise Times, the recognized leader for news and information about the franchise industry.
Topics: public relations, webinar
Michael Politz, executive editor and publisher of Food & Beverage Magazine, wants to build a relationship with those in the industry and help you be successful. To get started, he encourages entrepreneurs, PR professionals and foodies alike to submit information and stories to his magazine.
Topics: public relations, webinar
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