The Public Relations Blog

Successful April Fools’ Day pranks

If used correctly, companies can implement pranks to increase engagement

 

As public relations and communication professionals, our job is to create connections with our audiences, especially during holidays. April Fools’ Day is a perfect example of a holiday that many companies use to attract more attention and engagement to their brand. 

 

Relatable content makes for great PR and can help to elevate a company’s image. Here are a few examples of companies using April Fools’ Day to their advantage: 


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Topics: public relations, online public relations, april fool's day prank planning

April Fools’ Day gone wrong

A look into what not to do 

 

We’ve all seen harmless company April Fools’ Day pranks that went well. But what about the ones that caused a PR nightmare?


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Topics: public relations, online public relations, april fool's day prank planning

 

 

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